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brands that do not consider their impact are becoming frowned upon. Individuals are ramping up their commitment to the small changes they can make, like choosing to spend their money with brands committed to change.”

Shortland said retailers that ignore the evolving demands of consumers are likely to lose custom as shoppers align themselves with brands that are committed to economic, social and environmental sustainability.

“Ignoring the need to become more sustainable will mean society stays in a traditional linear economy with its “take-make-dispose” approach where resources are extracted, used to make products, and then discarded, with catastrophic environmental impact,” Shortland said. “The world needs to adopt a circular economy model which is about minimising waste and maximising resource efficiency and promoting a continuous cycle of material and resource use.”

Sustainable solutions

Shoplight already works with a range of recognisable brands such as LEGO, Skechers, GAIL’s Bakery, Mountain Warehouse, Itsu, H. Samuel, and Hotel Chocolat. As such, Shortland said the company is in an excellent to support other retailers with their lighting solutions. Looking at the sustainable products available from Shoplight, Shortland highlights Nort, a solution it developed in response to a rising demand for more planet friendly lighting.

Nort is a track-mounted, 3D-printed, bioplastic spotlight designed to reduce energy consumption in both manufacture and operation. The solution is made from plant-based polymers and is built with disassembly in mind. Its raw materials can be reused, biodegraded in an industrial composter, or recycled safely.

“Shoplight is aware of the environmental impact of using aluminium in lighting products and the carbon miles generated from transporting them from the Far East,” Shortland said. “We also know many of our clients want more sustainable lighting solutions that help limit their negative impact on the planet.

“In response to the need for change, Shoplight developed Nort which proudly carries the Made in Britain mark and lays the foundation for the future of retail lighting.”

Nort uses a modular design, meaning all its key components are accessible so they can be repaired or upgraded. Shortland added that Shoplight is also developing servicing and takeback scheme that helps retailers adopt circularity into their store rollouts.

“As they develop more bioplastic products, Nort is supported by its High-Efficiency range. Rather than being shipped from China, its highefficiency range is made in the EU, reducing associated carbon miles,” Shortland said.

“The range features new high-efficiency LED modules which deliver up to 150 luminaire lumens per circuit watt that can reduce lighting energy consumption by up to 50% compared to a standard LED spotlight.”

Shortland also noted how Shoplight was granted B Corp status in 2022 and remains the only B Corp Certified retail lighting company in the UK.

“Becoming a B Corp, Shoplight joined a group of purpose-driven businesses committed to people and the planet,” Shortland said. “Shoplight’s bioplastic product development plan is closely aligned with its commitment to being a force for good.” environment.

For enquiries please quote NORT RF and email marketing@shoplight.lighting