3 minute read

The Fashion of Sagging

27 year-old Pretoria born Miloh Ramai was raised in a middle-class home by music loving parents who instilled in him an appreciation of a wide range of genres from a very young age. Whilst growing up he listened to everything from Metallica to Madonna; Pink Floyd to A-Ha; Depeche Mode to Fleetwood Mac; Midnight Oil to Tracy Chapman and even Rihanna.

Miloh had always known that he would be in the entertainment space and initially studied acting at the Jo Chrystal Drama School in 2006. Struggling to fit in with the crowd and being more of an academic child, Miloh went looking for avenues where he could externalise some of the obvious teenage angst that comes from not really “fitting in” at school.

Advertisement

One of his teachers recommended he audition for the school revue and he got an opportunity to perform a solo even though he had never performed in front of anyone before. The resulting experience was fantastic and confirmed his belief that he was born to perform.

Comically, it was not a great performance and even at that young age, he decided not to let it get him down but to get better at it, so Miloh pursued singing lessons at a local vocal coach. “My voice was always much deeper than all the other boys’ and it didn’t take long before I got irritated trying different songs because I couldn’t reach all the high notes everybody else could but I could reach lower notes flawlessly,” Miloh recalls of those teenage years exploring music in his early days.

Born to perform...

“That’s when my mentor introduced me to Frank Sinatra, Michael Bublé, Tony Bennett and the idea of performing contemporary jazz music.”

He was then trained to perform jazz although he always wanted to sing pop music but once again, he didn’t have the range most male pop singers had and it was difficult for him to find other genres that he was comfortable singing.

“I eventually started to write my own music and I wrote my first song at 15 entitled A Song For You.

Miloh was 16 when his father bought him his first guitar but he soon traded his guitar for piano and started taking piano lessons seriously.

In 2010, Miloh met Graeme Watkins in a Sandton restaurant who invited him to their studio to make some music. Graeme and Miloh, along with producer Ryno Zeelie, worked on 3 tracks in that time.

“I bunked school often to go record. I remember getting into a lot of trouble when the vice principal

Started phoning me the to tell me to get back to class immediately. It became a regular thing.”

MILOH RAMAI’S NEW SINGLE

TITLE: CRAVE SONG LENGTH: 03:32 GENRE: POP ARTIST: MILOH RAMAI WRITTEN BY: MILOH RAMAI PRODUCED BY: SLOANI ISRC: QZHN72042491 SAMRO WORK no.: W-009019827 EXPLICIT LYRICS: None

After distinguishably stepping into the spotlight in 2019 with singles like Run, Sober and Secret, Miloh Ramai now brings us Crave, a 2020 electronic/dance pop track, written and performed by the local singer/songwriter and produced by Joburg-based Sloani.

This is also the fourth official single from Ramai’s upcoming debut album Alpha.

Crave revolves around falling victim to an inevitable betrayal even after seeing multiple warning signs that should have aroused suspicion in one way or another. This betrayal is compared to a dishonest partner in a relationship who has not been faithful and has abandoned their partner for someone else who promised them more.

“When you landed in his bed, that’s when you lost control. You said I was your everything but that was long ago… When you landed in his bed you made YOURSELF the liar And every time I saw the smoke, I knew there was a fire…”

Crave is currently available for pre-save and is available on all digital platforms