BCBTAC WORKSHOP SERIES - FALL 2023

The B.C. Beverage and Technology Access Centre (BCBTAC), located at OC’s Penticton campus provides expert analytical, commercial and sensory services and resources to the beverage industry. It works with individuals, companies and organizations to support the development of domestic beverages, including fermented, brewed, distilled and non-alcoholic products.

BCBTAC is offering a series of online and interactive workshops this fall, facilitated by leading industry professionals.

This workshop will focus on using an empathy map to understand your customer and the importance of a customer journey map to be grow with your customers.

Course Code: COA 285

ONLINE: Sep 13, 6 - 9 p.m.

$60 + GST

Participants will learn how our senses work together, what influences our taste and leave with a step-by-step process guiding customers through tasting experiences.

Course Code: COA 286

FACE TO FACE: Sep 20, 6 - 9 p.m.

$60 + Materials + GST

Participants will learn how to provide a high-quality customer service that will lead to a financial impact on an organization.

Course Code: MGR 454

ONLINE: Sep 27, 6 - 9 p.m.

$60 + GST

For more information and to register, email: cssouth@okanagan.bc.ca

This workshop will have participants understand the current trends in social media, how to create effective posts and incorporate paid advertising to get a return on their efforts.

Course Code: COA 284

ONLINE: Oct 4, 6 - 9 p.m.

$60 + GST

Using scenarios, participants will learn foundational skills needed to confidently handle tastings for two to 50 people to provide customers an experience that will lead to more sales.

Course Code: MGR 455

ONLINE: Oct 11, 6 - 9 p.m.

$60 + GST