New Jersey Realtors® 2023 Media Kit

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NEW JERSEY REALTOR®

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2023 MEDIA KIT

Reach 64,000+ Realtors® across New Jersey.

As the largest, most highly regarded, and only Realtor® trade publication in the state, New Jersey Realtor® Magazine reaches 64,000+ licensed Realtor® professionals, providing them with industry development news, trends, and guidelines affecting the real estate industry. Promoting your business with New Jersey Realtor® Magazine will allow you to connect with thousands of readers through a print and digital platform. No other publication reaches the top industry professionals with market data, business tools and resources, and special features including growing businesses and industries in the state.

DIGITAL PRINT

New Jersey Realtor® magazine is the largest real estate trade publication in the state, reaching over 60,000 licensed Realtors® in New Jersey. New Jersey Realtor® members utilize the magazine as a trusted source for the industry news, latest technology and design trends, legislative issues, and market updates their businesses depend on.

Circulation: 60,000+ Realtors® Frequency: 6 times per year Details: 8.5” x 11”, four-color, saddle-stitched

For added convenience, New Jersey Realtor® magazine is available to Realtor® members as a fully digital, interactive version, hosted by Issuu at issuu.com/newjerseyrealtor. This digital version is accessible by desktop, tablet, or mobile phone. Readers have access to past issues and may download and share content through social channels and email.

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3 MEMBER ROADMAP 9 YEARS OF EXPERIENCE The Average New Jersey Realtor® $2.3 MILLION MEDIAN SALES VOLUME 56 YEARS OLD PRIMARY BUSINESS SPECIALTY: RESIDENTIAL MOST ACTIVE: • FACEBOOK • LINKEDIN • INSTAGRAM

EDITORIAL CALENDAR

Theeditorialcalendaristentativeandsubjecttochange without notice.

JANUARY/FEBRUARY

MEET YOUR 2023 LEADERSHIP TEAM

Meet your 2023 NJ Realtors® Leadership Team and discover what’s trending in the NJ real estate industry in the January/February issue. Special features include design trends, market predictions, marketing trends, and more.

JULY/AUGUST

REACHING NEW HEIGHTS IN THE COMMERCIAL INDUSTRY

Learn more about the bustling cities and booming businesses in New Jersey. Discover potential redevelopment projects, multigenerational living, and what’s trending in the commercial industry.

SPACE CLOSE: MAY 23, 2023

ADVERTISMENTS DUE:

SPACE CLOSE: NOV. 16, 2022 DEC. 2, 2022

MARCH /APRIL

BUSINESS IS BLOOMING

Spring clean your business. Discover how to freshen up your social media for new potential clients, learn how to incorporate technology to simplify your business, and learn more about real estate education requirements.

SPACE CLOSE: JAN. 18, 2023

ADVERTISMENTS DUE: FEB. 1, 2023

MAY/JUNE

REAL ESTATE RECONSTRUCTED

Let’s talk legislature. Find out more about the scoop on issues we’re watching in the state, learn the difference between independent expenditures and the Realtors® Political Action Committee, and see why redistricting matters for Realtors®

SPACE CLOSE: MARCH 22, 2023

ADVERTISMENTS DUE: APRIL 5, 2023

ADVERTISMENTS DUE: JUNE 6, 2023

SEPTEMBER/OCTOBER

CLOSING THE GAP

Gather tips on ways to make your business financially stable and understand where the market is headed with mortgage rates.

SPACE CLOSE: JULY 24, 2023

ADVERTISMENTS DUE: AUG. 7, 2023

NOVEMBER/DECEMBER

BUILDING YOUR SUSTAINABLE BUSINESS

Wrap up the year with a Realtors® Triple Play preview, plus sustainability preservation in New Jersey state parks and green projects.

SPACE CLOSE: SEPT. 25, 2023

ADVERTISMENTS DUE: OCT. 9, 2023

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CANCELLATION POLICIES

Ad cancellation. If an ad insertion is canceled after the closing date for the next issue, or if ad materials are not received when due, that insertion cost will be billed based on the prevailing insertion order. Advertiser may not change its order after the space reservation closing date of the issue in which the ad is scheduled to appear. No-fulfillment of ad contract. The contract term is one year. To earn the frequency discount the contracted number of ads must be inserted within 12 months of the first insertion. Publisher may cancel any order if Advertiser fails to pay accounts when due. The difference between rates billed and rates earned on

of any

for space. No cash rebates will be issued. NJ Realtors® reserves the right to deny

tion of a contract nullify all rate protection for the remainder of a contracted

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competitors. ADVERTISING RATES Premium Display Positions 1X 3X 6X Inside Front Cover $4,400 $4,200 $4,000 Inside Back Cover $4,200 $4,000 $3,400 Back Cover $4,800 $4,600 $4,000 Page 1 $4,000 $3,800 $3,200 Adjacent Table of Contents $3,900 $3,700 $3,100 Adjacent New Jersey Realtors® Events & Deadlines $3,900 $3,700 $3,100 DISPLAY ADVERTISING RATES MARKETPLACE ADVERTISING RATES Display Advertising Rates 1X 3X 6X Full Page $3,600 $3,400 $2,750 1/2 Page $2,200 $2,100 $1,750 1/4 Page $1,300 $1,200 $950 1X 3X 6X 1 Ad Block $299 $284 $258 2 Ad Blocks $598 $568 $516 3 Ad Blocks $897 $852 $774 *Allratesalsoincludeplacementinthedigitaleditionofthemagazine.
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AD REQUIREMENTS AND SUBMISSION

Artwork Requirements

All digital color and grayscale artwork must be supplied at 300 dpi. High-res PDF, EPS, TIFF, and JPEG files are accepted. Images from the web are not suitable for printing.

All color artwork must be CMYK mode; black-and-white artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted, and if supplied, will be converted to CMYK mode which will result in a color shift.

All screen and printer fonts, including linked images, must be supplied if not embedded into the file.

Ad production assistance is available at $100/hour. All ad production will be estimated and approved by the advertiser prior to work beginning.

Ad Submission

Ads may be submitted by email to Laura Lemos at laura@boja.com.

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MECHANICAL REQUIREMENTS Full Page Width Length Live Area 7” 10” Trim 8.125” 10.875” Bleed 8.625” 11.375” 1/2 Page Width Length Horizontal Live Area 7” 4.875” Vertical Live Area 3.5” 10” 1/4 Page Width Length Live Area 3.375” 4.875” Marketplace Width Length 1 Ad Block 2” 2” 2 Ad Blocks 4.5” 2” 3 Ad Blocks 7.125” 2” Text placed outside the live area may be cut off. Please keep text within the live area at all times.
7 With quick, digital communication as the most effective channel for the businesses and the real estate industry, this is your opportunity to reach professionals in the field who help consumers buy and sell real estate. FREQUENCY: Weekly, every Wednesday. REACH: This opportunity brings your company name to more than 56,000+ Realtor® inboxes! AD SUBMISSIONS Artwork and ad target hyperlinks are due two Wednesdays prior to the insertion date. Ads may be submitted by email to Laura Lemos at laura@boja.com. BANNER SPECIFICATIONS Minimum resolution of 300 dpi JPEG, PNG, or GIF (no flash animation accepted). Maximum file size no more than 5MB. ADVERTISING RATES Please note that space is limited and allocated on a first-come, first-served basis. *The ‘4-7 weeks’ rate is available only to print magazine advertisers. All others require a minimum of 8 weeks banner advertising. Pricing is per week. E-NEWSLETTER BANNER Advertise your product or service though New Jersey Realtors® e-newsletter, NJ Realtors® Weekly 4-7 weeks* (with print) 8-11 weeks (10% discount) 12-19 weeks (15% discount) 20+ weeks (20% discount) Banner 1 (728x90 pixels) $340 $306 $290 $272 Banner 2 (728x90 pixels) $300 $270 $225 $240 Square (1080x1080 pixels) $210 $189 $178 $168 Banner 3 (728x90 pixels) $130 $117 $110 $104 728 x 90 Banner 1 728 x 90 Banner 2 728 x 90 Banner 3 WEEKLY October 12, 2022 Here’s What You Need to Know This Week Top Story of the Week Being a Member has its Perks State of the State · October is LGBT History Month. Click here to learn about the impact of discrimination on LGBTQ people. · Need a fall refresh? Save up to 70% on new tech for your workspace from Lenovo. · Click here for a new guide to help you comply with business card rules from the NJ Real Estate Commission. Committee Selection Applications Due Next Week It’s your last chance to apply for 2023 NJ Realtors® Committee Selection. Make your voice heard in the association and the industry and apply by Oct. 21 at 5 p.m. Three Reasons Why YOU Should Apply 1. Serving on a committee provides you the opportunity to make connections with other Realtors® 2. You’ll enhance your leadership skills and boost your professionalism. 3. You can help the association make decisions and make a difference in the industry. Thank You for Attending Realtor®-Palooza Members from around the state joined NJ Realtors® in Trenton for the fourth annual Realtor®-Palooza. Attendees earned continuing education credits and enjoyed the afternoon festivities with music, food trucks, craft beer, and more. Government Affairs Department Testifies on Bill S3110 NJ Realtors® testified in front of the NJ Senate and Energy Committee regarding S3110, which requires sellers and landlords to make certain notifications regarding flooding. NJ Realtors® Government Affairs Department worked closely with Senator Bob Smith, the bill’s sponsor, and other stakeholders to ensure the sellers’ process wasn’t onerous while allowing buyers and renters to obtain a property’s flooding history. Seasonal rentals are exempt from this bill. We will continue to track and support this bill as it goes through the legislature. Advertisement Advertisement Advertisement Advertisement CLICK HERE TO APPLY VIEW THE PHOTO ALBUM Discover the Professional Standards Process The National Association of Realtors® professional standards process is made easy with this new digital presentation. The policies are made up of checks and balances used to protect members and evaluate Code violations. 1080 x 1080

ADVERTISING POLICIES

1. Truth. Advertising must be truthful and reveal all facts that may materially affect the reader’s conduct or decision. Advertising may not make any misrepresentations or mislead the reader by omitting any such material information. Practices that are misleading include, but are not limited to, false representations; inadequate disclosures; use of bait and switch techniques; failure to perform; inadequate or misleading information about real estate for sale or lease, employment or sales opportunities, and franchises; failure to perform; promises or warranty obligations; and incomplete or misleading information concerning prices, salaries, fees and compensation.

2. Substantiation. Advertising claims, both express and implied, shall be substantiated by evidence in the possession of the advertiser before the advertisement is placed. Such evidence immediately shall be provided to NJ Realtors® upon request.

3. Comparisons. Advertising concerning the products, services or employment of a competitor or a comparison of the prices, salaries, fees or compensation offered by a competitor must provide all relevant facts and not be misleading in any way.

4. Bait Advertising. Advertising shall not offer products or services for sale unless such offer constitutes a bona fide effort to sell the advertised products or services and is not a device to switch readers to other goods or services. No statement or illustration shall be used in any advertisement that creates a false impression of the nature, quality or origin of the product, service or employment offered, and all offers for “free” products or services must avoid any possibility that readers will be misled or deceived.

5. Guarantees and Warranties. Advertising of the terms and conditions of guarantees and warranties must be explicitly stated, with sufficient information to advise readers of their principal terms and limitations. If space or time restrictions preclude such disclosures, the advertisement must clearly and conspicuously reveal where the full text of the guarantee or warranty can be examined.

6. Testimonials and Endorsements. Testimonials and endorsements always must reflect the endorser’s honest opinions, beliefs or experiences and cannot include any representations that could not be substantiated if made directly by the advertiser. An advertiser also only may use a testimonial or endorsement for as long as it has good reason to believe that the endorser continues to subscribe to the views presented.

7. Political Advertisements. Advertisements endorsing, supporting, criticizing or campaigning for candidates for public office or public officials, as well as political, ideological or similar issues that are unrelated to real estate, will not be accepted. Issue advocacy ads placed by Realtor®-affiliated organizations may be accepted as long as the organization paying for the ad is identified in the advertising copy. NJ Realtors® reserves the right not to print any political or other advertisement that it deems in its sole discretion inappropriate for publication in its magazine.

8. Taste and Decency. Advertising must be free of statements, illustrations or implications that are offensive to good taste or public decency, or that condone or incite violence or encourage unlawful or reprehensible behavior. Advertising shall not offend on the grounds of race, religion, sex, sexual orientation, disability or age, or condone any such form of discrimination. Advertising also should not contain any statement or visual presentation that could have the effect of harming any minors (individuals under the age of 18 years).

9. Responsibility. The advertiser understands and agrees that it is solely responsible for complying with NJ Realtors®’ advertising policies and for the content of its advertisement. The advertiser will hold NJ Realtors® harmless from any liability, claim, judgment or award, as well as all reasonable attorneys’ fees and costs, arising from the advertisement.

10. Modification. NJ Realtors®’ advertising policy may be modified at any time without notice and at the sole discretion of NJ Realtors®

11. Compliance. All advertisements shall fully comply with the National Association of Realtors® Ethics Code, all New Jersey laws, including but not limited to all Real Estate Commission regulations and the New Jersey Real Estate Brokers Licensing Law, N.J.S.A. 45:15-1, et seq., and all federal laws.

12. Discretion to Publish. NJ Realtors® may decline to enter into an advertising agreement with any applicant/advertiser and/or may decline to publish any advertisement submitted for publication in New Jersey Realtor® Magazine for any reason. Furthermore, in doing so, NJ Realtors® may elect to consider only its own interests and is not required to consider the effect of any such decision on the applicant/advertiser and/or the advertisement.

13. Correct Use of REALTOR®. Realtor®, Realtors®, and Realtor-Associate® are collective membership marks that serve to identify members of the New Jersey Realtors® and the National Association of Realtors® and distinguish them from non-members. Members are licensed by the National Association to use one or more of the marks in reference to themselves and their real estate business.

The term Realtor® denotes membership, not the jobs performed by members, and should only be used in contexts which relate to membership. Realtor® should not be used interchangeably with the titles “real estate broker” or “agent” or a person who provides those services. The word Realtor® should not be hyphenated. It is incorrect to use descriptive words or phrases to modify the marks (i.e. Top Realtor® or Successful Realtor®).

All advertising materials must conform to this policy. The advertiser will be charged for any corrections made.

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ADVERTISING TERMS

Commissions and Billing Procedures.

All advertising rates are net with no agency commission. Invoices are rendered when issues are mailed and due upon receipt, payable to “Bayard, Oot, Jones & Associates.” Invoices unpaid within 60 days are subject to suspension of advertising privileges until the account is current, and invoices unpaid within 120 days are subject to interest at the rate of 1.5% per month or the maximum lawful rate, whichever is higher.

Advertiser and/or its advertising agency (collectively referred to as “Advertiser”) shall be jointly and severally liable for monies as are due and payable for any ad that Advertiser ordered and was published.

Cancellation Policies.

Ad Cancellation. If an ad insertion is cancelled after the closing date for the next issue, or if ad materials are not received when due, that insertion cost will be billed based on the prevailing insertion order. Advertiser may not change its order after the space reservation closing date of the issue in which the ad is scheduled to appear.

Non-fulfillment of ad contract. The contract term is one year. To earn the frequency discount the contracted number of ads must be inserted within 12 months of the first insertion. Publisher may cancel any order if Advertiser fails to pay accounts when due. The difference between rates billed and rates earned on space used shall become due and payable immediately. Cancellations of any portion of a contract nullify all rate protection for the remainder of a contracted schedule. Credits earned by increasing frequency during a contract year will be applied to future billing for space. No cash rebates will be issued.

Collections. Advertiser agrees to pay all costs, including reasonable attorney’s fees expended in collecting overdue charges and interest on the unpaid balance at the rate of 1.5% per month or the maximum lawful rate, whichever is higher. Rates. Rates are subject to change upon notice. In the event of a rate change, Advertiser may cancel space reserved at the time the change becomes effective without incurring short-rate charges, provided the ads published to the date of cancellation are consistent with the appropriate frequency rate.

Advertising Content

“Advertorials.” Publisher reserves the right to add the word “Advertisement” prominently above and/or below the copy. Errors and Omissions. NJ Realtors® shall not be liable for errors in material submitted by Advertiser, including, without limitation, electronic materials. Publisher assumes no responsibility or liability for lost profit, business, or any other damage as a result of any error or omission in or related to an ad.

Hold Harmless. Advertiser represents and warrants it has the right to publish the contents of the ad. Advertiser shall hold Publisher, their officers, directors, agents, and employees harmless from and against any and all costs, claims and expenses, including but not limited to reasonable attorney’s fees, resulting from any claims arising out of publication of such ads, including but not limited to, those resulting from claims for libel, violation of rights of privacy, plagiarism, or copyright infringements.

Corrections. All ads must conform to this Agreement as well as the specifications outlined in the media kit. Advertiser will be charged for any corrections.

Copy Requirements. All ads must be in compliance with Publisher’s advertising policy as set forth in Exhibit A, which is attached and made a part hereof, and all other advertising policies that Publisher may adopt. Publisher may, in its sole discretion, terminate this Agreement if Advertiser fails to comply with Publisher’s advertising policy or this Agreement.

Contract Regulations

All insertion orders are accepted subject to provisions of the current rate card.

Publisher reserves the right to select ad location for the ROP ads, unless Advertiser has paid for a special position.

Any dispute arising under this Agreement shall be arbitrated and settled pursuant to the commercial arbitration rules of the American Arbitration Association. The decision of the arbitrator and award is final and binding. Publisher shall select an arbitrator and such arbitration shall be held in Mercer County, New Jersey. The prevailing party shall be entitled to reasonable attorney’s fees and costs, in addition to any other relief that may be proper.

Conditions, other than rates, are subject to change by Publisher without notice.

No party shall be liable for delays in delivery and/or nondelivery due to causes beyond its control, including but not limited to, acts of God, fire, flood, or other catastrophes, strikes, lock outs, work stoppages or other labor difficulties, denial of service attacks, damage to transmission lines or devices and power failures. No conditions, other than those in the advertising rate card, shall be binding on Publisher unless specifically agreed to in writing by Publisher. Publisher will not be bound by conditions printed on order blanks or copy instructions that conflict with the rate card provisions.

No Endorsement. The parties acknowledge that NJ Realtors® does not endorse Advertiser or its products and services. Advertiser will not refer to this Agreement or infer any such endorsement by NJ Realtors® in connection with any of its advertising, marketing, or promotional materials.

Miscellaneous.

Notices. Any notice required or permitted to be given pursuant to the provisions of this Agreement shall be effective as of the date of electronic mail or facsimile transmission, the date delivered by a recognized courier service providing proof of delivery or, if sent by mail, three (3) days from the date deposited with the United States Postal Service as evidenced by the date stamped on the envelope, prepaid, certified mail return receipt requested, and addressed to the intended receiver at his last known address.

Non-Assignability. This Agreement shall not be assigned or transferred by Advertiser without the written consent of NJ Realtors®

Governing Law. This Agreement shall be construed in accordance with the laws of the State of New Jersey without giving effect to principles of conflicts of law.

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