TASTE FRANCE BRINGS WORLD-CLASS FRENCH CUISINE TO GULFOOD 2023

• 17 exhibiting for the first time

• A large participation across 4 pavilions: World Food, Dairy, Meat & Beverages

Business France, the national agency supporting the international development of the French economy, is set to present 4 Taste France’s pavilions at Gulfood 2023 featuring 83 companies distributed among 4 halls at the Dubai World Trade Centre from February 20th to 24th, 2023: World Food products in Sheikh Saeed Halls; Dairies in Hall 1, Meat & Poultry in Hall 3 and Beverages in Za’abeel Hall 2.

Over the course of the five-day trade event, Gulfood 2023 will provide an agri-food platform for professionals to meet and connect with French businesses from a variety of sectors within the food and beverage industry. These companies will embody the best of French innovations and expertise, showcasing products that are both responsible and mindful of the industry’s challenges, as well as meeting the growing demand for healthier and more sustainable options among consumers.

France renews its participation at Gulfood this year with 83 companies (versus 69 at the previous edition) to offer the region the best of the French F&B products. Exhibiting companies will display their products, innovations, and craftsmanship with the purpose of nurturing new partnerships.

Flavie Paquay, Head of Business

France’s UAE office & F&B department commented:

“French producers are longing to strengthen ties with the regional businesses that shares the same commitment to quality and ethical partnerships at Gulfood. This objective is in line with the UAE’s drive to raise the standard of the food and beverage industry in the area. It presents an opportunity for French companies to form alliances that are advantageous to both parties”.

The Gulfood attracts food industry leaders and investors from around the world to present new products and innovations. The UAE serves as a key market for French F&B, as well as a platform for French companies to expand their presence in the Middle East. The country has a growing reputation as a gourmet destination, and there is a high demand for premium French food and beverage products among the local and regional populations. “France is a historical participant at Gulfood and has never failed to participate to any edition since the establishment of the first French pavilion more than 30 years ago” added Flavie Paquay.

French companies invest heavily in research and development. In addition, French consumers’ quality, food safety, and health concerns have pushed the French food processing industry to look for new healthier products, organic, environmental, and sustainable. The Gulfood will be an occasion to spot a wide range of gourmet, organic, natural, high-quality and high end nutritional products such as organic vanilla soya drinks, tonic flour (a healthy flour with quinoa and chia grains), traditional honey lozenges in many flavours (verbena, eucalyptus, propolis), UHT milk .. to name just a few.