Look and Feel Magazine
March 3, 2010 lookandfeel
Currently, there are plenty of magazines addressing the muscle and fitness topic from many different angles; some are free publications, and others have paid circulation. A simple visit to the local gym or to a nutritional supplements store will more than confirm this assertion. Although the field is crowded, too many of these publications follow a surprisingly similar pattern in format and content. It is our intention with Look and Feel magazine to break this mold, to avoid being a “me too” publication, and to create something different, visually stimulating and interesting to read. This is, of course, easier said than done. Health industry media experts will argue that the established pattern for those magazines exists for a reason -- that it works; and to stray from that pattern will result in a publication that misses the target. Let us see what we can do about that….
Currently, there are plenty of magazines addressing the muscle and fitness topic from many different angles; some are free publications, and others have paid circulation. A s...
