KENDALL JONES ANNUAL PORTFOLIO - 2019
LOGO DEVELOPMENT LEASE4LESS
LOGO ADJUSTMENT The Lease4Less logo was updated within the past four years. It was re-designed by a young member of the marketing team. It was designed in Photoshop using pixels. It was also incorrectly aligned and this was representing the brand for at least two years.
PLATFORMS USED Adobe Illustrator
AUDIENCE ENGAGEMENT SOCIAL MEDIA MARKETING LEASE4LESS
In a bid to boost our audience engagement, I designed a quick “quote” sytle design, with the company logo featured on the bottom right. Each question is unique and aims to attract different audiences from different platforms and channels.
PLATFORMS USED Adobe Illustrator Buffer Business Facebook Facebook Analytics
AUDIENCE ENGAGEMENT SOCIAL MEDIA MARKETING LEASE4LESS
I introduced voting polls on our Instagram story page. I noticed many Instagram guru’s were using this method to try and engage with their audience a bit more. This pushed our story audience up drastically - it also let us see what our audience want more of.
PLATFORMS USED Adobe Illustrator Buffer Business Facebook Facebook Analytics
SEASONAL BRANDING LEASE4LESS
HALLOWEEN BRANDING I introduced seasonal designs to the company’s social media platforms. I did this in an attempt to attract more engagement and bring forward a new and “fresh” approach to our deal and social media posts. This ran as paid advertisements.
PLATFORMS USED Adobe Illustrator Adobe Photoshop Buffer Instagram Instagram Insights
SEASONAL BRANDING LEASE4LESS
CHRISTMAS BRANDING I introduced seasonal designs to the company’s social media platforms. I did this in an attempt to attract more engagement and bring forward a new and “fresh” approach to our deal and social media posts. This ran as paid advertisements.
PLATFORMS USED Adobe Illustrator Adobe Photoshop Buffer Instagram Instagram Insights
RE-BRANDING LEASE4LESS
INSTAGRAM DEALS I tried to approach our Instagram with deeper shades of blue, this was to try and give the page a fresh and sophisticated look. This gave our profile a more “fluid” look, making it much more appeasing to the eye. This change was made during Autumn.
PLATFORMS USED Adobe Illustrator Adobe Photoshop Buffer Instagram Instagram Insights
ARTICLES LEASE4LESS LATEST NEWS
I would aim to upload a new article each week. The article on the 2020 Range Rover Evoque is one of our best performing articles, and has ranked page 1 on Google’s search for “Range Rover Evoque Lease.” The XC60 continues to do exceptionally well.
PLATFORMS USED Adobe Illustrator Adobe InDesign Adobe Photoshop Microsoft Word Calas CMS
FIND ME ON..
www.linkedin.com/in/kendalljean KENDALL_GILBERT@HOTMAIL.COM FACEBOOK/KENDALL JONES TWITTER/GINGEKEN
INSTAGRAM/KENDALLJEANIIE ISSUU/KENDALL JONES 39 BEVERLEY ROAD PENDLEBURY, SWINTON MANCHESTER M27 4HZ
TELEPHONE: +4779 175 8038 ALT +4749 204 9439