Inventor’s Help: Six Ways To Tell Your Invention Is Worth Pursuing
Inventors are creative and have an innate entrepreneurial spirit. They find it easy to come up with new inventions. However, many a time their busy mind and contagious enthusiasm doesn’t allow them to think clearly and evaluate if their invention idea is worth pursuing. This article offers 10 ways to tell if your invention can really shake the market. It’s WOW! The new product or service you’ve come up with satisfies long-unattended needs that are important for people or it does great things. It will make people say “WOW!”.
It’s USEFUL There’s a general agreement on the fact that your invention is USEFUL, or that it saves them time or helps them do their everyday tasks faster or better. Tell at least ten people about your invention and ask them what they think about it. They should agree on the benefit or benefits it offers them. It’s a SOLUTION Your invention provides people with a significant solution. It’s just not another product or service similar to others already available in the market but it provides an innovative solution: either it allows people do the same things using less products, or it speeds up the process or it provides the solution to a hassle. It makes people PASSIONATE about it
The target audience of your invention idea needs to be passionate about it. They should use your product or service and enthusiastically share their experience with it to others. They should feel it natural to share their experience and be willing to purchase it or use it over and over again. When people are passionate about something they evaluate it more thoroughly, they talk about it in the web and make more people interested in your invention. Your Invention belongs to an EMERGING MARKET To make sure that there will be enough room for your invention to grow, it should belong to an emerging market. In other words, a market that is not saturated with products or services that can do the same thing as your invention. Your Invention SPICES UP an existing market If your invention is a breeze of fresh air in an existing market, rest assured that your invention idea will find lots of people interested in it.
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