Issue 42

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DESIGNTIMES south africa’s creative resource

www.designtimes.co.za

/08 DESIGN

NON-FORMAT

Non-Format was established in London by Kjell Ekhorn and Jon Forss. They were recently commissioned by Adobe to create a piece for Adobe CS6.

/12 PHOTO

2012 Issue No.42 ZAR 15 EUR €2, UK £2, US $3

Lichtfaktor

Lichtfaktor is the teamwork of Marcel Panne and David Luepschen. They describe their innovative photography technique as light-writing.

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/22 DESIGN

SAM ACCOCEBERRY With his experience both as a furniture designer and design manager for prestigious Milanese and Parisian studios, Samuel created his own studio in 2006.

Loerie Award Winner


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Awards and Seminar tickets, plus special packages for accommodation and car hire available at www.theloerieawards.co.za



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PORKY HEFER IS NOT A DESIGNER He is a cultural connector, a creative adventurer. He does more than design, he weaves optimism. Hear what he has to say:


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NEWS

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While it may be an ancient eastern curse; “interesting times” are what lies ahead of us over the next few weeks, with the launch of Adobe CS6 and Creative Cloud. WWDC, Apple’s developer conference is just around the corner which is meant to “blow our heads off”. With rumors of the iPhone5, new Macbook Pro and a new mystery device... who knows maybe it will? Locally, we are looking forward to the Loeries, so you better get those entries in. In this issue we feature the artists behind some of the box art for CS6, in case you didn’t see the cover, and looking forward to the Loeries, we interview Loerie Design Chairman for 2012 Chris Lee, from Singapore, as well as local judge Daniel Ting Chong. Next Lichtfaktor amazes us with their light-writing photography technique and the beautiful photography of Jakob Wagner and South African photographer Christian Ghammachi will no doubt please your eyes. If that doesn’t blow your mind what will? So... may you live in “interesting times”. Enjoy! Mark Rosenberg

Riverside Museum Riverside Museum, Glasgow has been named the most innovative museum in the fields of technology, labour and social history by the European Museum Academy. Riverside competed against museums in 12 other European countries to win the 17th annual Micheletti Award. In their citation, the judges noted that: “The careful planning of the museum included involving visitors and volunteers at every stage of the development.” The judges concluded: “The museum has put its budget and its large workforce to excellent use, it is completely

Vida e Caffé

Editorial

Mark Rosenberg mark@designtimes.co.za Roxy Rosenberg roxy@designtimes.co.za Ryan Ali ryan@designtimes.co.za Steven Rosenberg steve@designtimes.co.za Kerrythe Mahaffey kerrythe@designtimes.co.za Zachariah King zac@designtimes.co.za

Contributors

Eva Csernyanszky, Seagram Pearce, editors illustration by Chris Valentine

Cover

Non-Format

Sales Manager Wendy Scullard

Advertising

Wendy Scullard, Malika Samuels, Thandolwethu Jevu, Linda Schady, Enricho Monsinger, Roxy Rosenberg, Aniesah Bux, Kelly Keur, Natalie Clarke, Aysha Moses, Enricho Monsinger,

Traffic Controller

Kelly Keur kellycupido@telkomsa.net

Accounts Executives Kelly Keur kellycupido@telkomsa.net Laurenda Hagglund laurenda@telkomsa.net

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Carmen Puma, Kiara Hagglund beyondpublishing@telkomsa.net

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Beyond Publishing, 25 Voortrekker Road, Goodwood, Tel: 021 592 5721

Printer

Tandym Print www.tandym.co.za

publicly oriented, flexible and always on the outlook. It is making a change to a rundown neighbourhood, as well as being a showcase of past, present and future transport industries of Glasgow.” Lawrence Fitzgerald, Riverside Museum Manager said: “The judges were particularly impressed by the relationships the museum had built up with people before, during and after opening and by the range of stories told at Riverside.” Riverside Museum has already attracted more than 1.4million visitors since opening in June last year.

Concrete wallpaper

Dutch designer Piet Boon has designed a new series of Concrete Wallpaper in cooperation with NLXL that will launch at this year’s ICFF in New York. NLXL previously collaborated with Piet Hein Eek on the scrapwood wallpaper collection that we love so much. Piet Boon, whose sophisticated work is sleek and understated, wanted to utilize his favorite material, concrete, in a more affordable way. The wallpaper transforms a space to look like concrete, yet maintains the original walls just in case you decide to change your mind down the road. It’s a simple solution to get the look of concrete, especially using NLXL’s high-quality paper and production methods.

New 28mm

Nikon has released the AF-S NIKKOR 28mm F/1.8G lens. Its large f/1.8 aperture delivers sharper shots in low light. Romi Jacobs, CEO says “This highly anticipated lens sees Nikon expand its already extensive range of wide-angle lenses. The 28 mm focal length lets you put subjects in a wide, pronounced perspective, while the improved optical construction controls unwanted distortion.

Vida is expanding locally and internationally, with stores in Angola, Mauritius and abroad reaching the UK market with stores in London. The expansion of the Vida brand means Vida coffees are all the more available to a wider clientele; and now you can frequent your local Green Point Vida on Prestwich! Green Point’s Prestwich Street is abuzz with coffee lovers meeting at the new Vida last month. The launch of Vida into this busy street with its trendy atmosphere and fun location makes this Vida all the more special. Vida’s signature coffees and scrumptious eats leave customers wanting more! The Prestwich Street store itself, is unique in that the sitting area is furnished with leather armchairs that lend themselves to a comfy perch as well as fitting in with the trendy modern, feel that emulates from this Vida store. The store has large glass window panes allowing customers to gaze out in the street and vice versa. The cosy chairs and layout make one feel at home, welcome and much a part of the Vida ambience. It’s the ideal place to meet a business colleague, catch up with a friend or simply grab a pick-me-up coffee and enjoy the buzz. Prestwich Street Vida is the place to be if you’re a Vida fan with a Wifi hotspot for those wanting to use their laptops and a wonderful mood to enjoy. Whether you’re a macchiato fan, espressolover, hot chocolate fanatic or frio addict, Vida makes sure to deliver on their quality end product. The baristas who will serve you at the Prestwich Street Vida are bouncy and eager to provide a service that will ensure you delicious coffees. With your every order comes a cheery shout to the baristas at the back who will whip up your favourite coffee. A shouted “obrigado!” meaning “thank you” when you are handed your coffee with Vida tradition- a Lindt chocolate square on the side.

Viva Migrate

The new Viva! issue of Migrate, the official magazine of The Loerie Awards, is now on sale. Viva, literally ‘long live’ is synonymous with the global struggle for freedom, and is the theme of this year’s Loeries’ campaign, Viva African Creativity Viva! What do you believe in? What should live forever? Roanna Williams, creative director of Migrate says, “Be prepared to be uplifted, to be part of a true spirit of creativity, to be exposed to expression, to be moved by real passion and to be inspired to start your own creative revolution. Long Live Creativity!” In Viva! we find out how Portugal’s Alexandre Farto’s revolutionary graffiti carvings, scratched from old painted walls, reveal mortal street art. You will also get to appreciate USA’s Kate Macdowell’s artistry as a porcelain sculptor. See how German studio Zeitguised pushes the envelope on mainstream design, and appreciate a decade of the Loeries through the hands and eyes of Celina Guimaraes, creative director at The Jupiter Drawing Room South Africa also the agency behind the 2012 Loeries Viva! campaign. If you are militant about your right to creative expression, then be sure to get your hands on a copy of Migrate, just R35 at Exclusive Books and CNA stores. The Loerie Awards entry deadline has been extended to 15 June. www.theloerieawards.co.za

#Towers

BIG’s residential towers in the Yongsan International Business District revitalize the Han riverfront into a new commercial and residential center for the citizens of Seoul. BIG’s design includes two elegant towers with a height of 214 and 204m. To meet the height requirements of the site, the exceeding building mass is transformed into an upper and lower horizontal bar, which bridge the two towers at 140m and 70 m height. The two towers are additionally connected through the arrival bar at the ground level and a courtyard below ground. “The Cross # Towers constitute a three-dimensional urban community of interlocking horizontal and vertical towers. Three public bridges connect two slender towers at different levels underground, at the street and in the sky. The resultant volume forms a distinct figure on the new skyline of Seoul – a “#” that serves as a gateway to the new Yongsan Business District. www.big.dk

ADOBE CS6

Adobe officially launched Creative Suite 6. The CS6 product line includes powerful new releases of Photoshop, InDesign, lllustrator, Dreamweaver, Adobe Premiere Pro, After Effects, Flash Professional and other products. Adobe Creative Cloud, a radical new way of providing tools and services for creatives worldwide was launched only days after CS6. A new subscription-based offering was also introduced for the US and Europe. “We announced Creative Cloud and CS6 two weeks ago and these releases have caught the imagination of creatives everywhere,” said David Wadhwani, senior vice president, Digital Media Business, Adobe. “Today we’re shipping CS6 and look forward to the beginning of an exciting new era as we introduce Creative Cloud later this week.” Top new features across the CS6 product line include: New levels of performance with tools that take advantage of Adobe Mercury Graphics functionality, allowing users to go from ideas to finished work faster than ever before. Enhanced user interfaces that vastly simplify workflows, so users can focus on their content and achieve results quicker. New capabilities that streamline the creation of responsive content, ensuring website and apps look great across virtually all screen sizes and form factors. Remarkable new science, integrated into imaging and video apps, makes previously impossible tasks suddenly possible. We can’t wait to get our hands on Adobe CS6!

V&A Waterfront The Jupiter Drawing Room recently completed work on an update and redesign of the logo and signage for the V&A Waterfront’s Victoria Wharf. The new logo reflects the premium nature of the mall, while capturing the essence of the property’s distinguishing features, its working harbour and historic buildings. Jupiter Drawing Room has worked with the V&A Waterfront for almost three years, Initial work with the V&A Waterfront comprised of developing a new corporate identity. The identity developed by Jupiter creates a more cohesive look that is being unrolled throughout the property. More recently Jupiter created the new logo and identity for the revamped ClockTower precinct; new parking system signage; and a new wayfinding system which will be rolled out shortly.


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DESIGN

Non-Format for Adobe CS6

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on-Format was established in London in 2000 by Kjell Ekhorn (Norwegian) and Jon Forss (British). They have worked together on a range of projects including art direction, design, illustration and custom typography for a number of clients. Their work has garnered many design awards including a D&AD Yellow Pencil, two Tokyo TDC Prizes and a New York ADC Gold. A bestselling hardback monograph of their work was published in 2007. In the same year Jon relocated to Minneapolis, USA and, in 2009, Kjell returned to his native Norway. Despite the seven hour time difference the duo collaborate closely on every project, and thank Alexander Graham Bell, the Wright Brothers and the founders of Skype for helping to make this possible. Most recently they were asked by Adobe to create a design piece for one of the new Adobe CS6 products and I had the privledge of meeting them while attending the launch of Adobe CS6 in London. What were you doing beofre Non-Format? We were working independently as designers for the publishing industry but at the same time collaborating on projects for small record labels. Then the editor-inchief of The Wire magazine approached us to art direct the magazine and we took this as a cue to start our own business. Why are you called Non-Format? The name comes from an article that appeared in the US design magazine, Emigre. The article discussed the history of data storage and the inherent obsolescence of a long line of storage devices. It also made the claim that even the mighty DVD, which is capable of storing words, pictures, movies etc, would one day be replaced by a ‘mythical non-format’. We loved the notion of being a non-format, almost as much as we loved the notion of being mythical. Of course, since we chose the name things have moved on a bit. The DVD is already losing ground to “non-format” versions of movies, etc. And, of course, cloud storage is changing the way we store and share data. Seems the mythical “non-format” is already here... With Non-Format being based in Oslo and USA does that mean you spend a lot of time traveling? No. We hardly do any travelling. There are very few clients that insist on a face-toface meeting these days. Even Adobe were happy with a couple of conference calls before simply letting us get on with it. The only time we ever travel for business now is either to give a talk, collect an award, or attend the launch of a major software suite. How did the work for Adobe CS6 Design Standard come about? We were approached by Eddie Yuen,

Creative Director and John Caponi, Art Director at Adobe. They had created a shortlist of artists they were inviting to create a core image for each of the main software suites. They offered us CS6 Design Standard. We accepted their offer. What was the brief from Adobe? Did they give you very specific guidelines or did they let you do whatever you wanted? They wanted each image to include, as a starting point, a photographic portrait. Some of the collaborators created their own photographs from which to work. We would have done the same but Tolleson, the design firm responsible for handling the packaging and marketing material, wanted to send us some photographs as a starting point for our image. Apart from having to incorporate an photo we hadn’t art directed or shot ourselves, we were pretty much given a free hand to take it in any direction we wanted. Have you recently traveled to Japan where you happened to see some theater? (due to the theater mask look of the image for Adobe) What was the inspiration? We haven’t been to Japan for a few years now, but we both greatly appreciate Japanese culture. Japanese design is probably the foremost influence on a lot of our work. Adding the mask element to the portrait photo is probably more of a metaphor for the transformative abilities of Adobe Creative Suite than any direct reference to Japanese theatre though. How does it feel to think that every one of your peers worldwide is going to see your art on the Adobe box? The irony, really, is that the launch of CS6 coincided with the launch of Adobe Creative Cloud, which negates the use of packaged DVDs altogether. A double irony, perhaps, given the reasons behind our choice of name. If people do switch to the “non-format” Creative Cloud, they are unlikely to ever encounter the Non-Format image on the packaged version of CS6. The image seems to have three parts to it, girls face, colour, patterned wing. Did you use different programs for each part? The core programs that come with CS6 Design Standard are Photoshop, Illustrator and InDesign. These are also the three core programs we use on a day-to-day basis. We certainly used Photoshop and Illustrator to create this core image but not InDesign. We assumed that Tolleson, who put the packaging together, would have assembled the final artwork in InDesign, so the pressure was off. Non Format certainly have produced a striking image. We liked it so much we descided to feature it on the cover. Go out and buy CS6..if not for the product then for the fancy cover.. Mark Rosenberg


Jaco van Schalkwyk FUN AND GAMES...Voice 2012 Lithographic ink, pencil on paper 765x560mm

Photograph by Mark Lewis

EXHIBITIONS 2012 John Phalane Nhlanhla Xaba Richard Penn Jaco van Schalkwyk Neil le Roux

Wilhelm Saayman PRINTING THE SEVENTIES: Stephen Gray… Battiss, Burwitz, Skotnes Marc Glaser Günther Herbst

Judith Mason FNB Joburg Art Fair Bonita Alice Marcus Neustetter Fiona Pole

www.galler yaop.com


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Chris Lee

T

he Loerie Awards do more than just reward creatives in South Africa, Each year international judging panels are put together and expose South African designers to some great design minds. For the first time the judging week will also be taking place in Cape Town and will run from 1523 September. Chris Lee is one of the amazing talents of design which we will be privileged to host. Chris has been appointed Design Chairman for the Loeries this yeat. Let us find out more about him and his agency Asylum. Who is Asylum and why do you think they matter on a global scale? Asylum is a company that is based on great ideas and execution. We focus on creating great experiences with an international perspective so our clients are from all over the world. Our projects could manifest in a form of a product packaging, a digital experience, an entire brand execution or the interior of a space. What piece of your work do you really think best represents your natural voice? A project like Frolick frozen yogurt is a perfect example. We completely eschew the idea of using healthy images of fruits and came up with a edgy brand personality with a tongue-in-cheek humour. We designed 40 different buttons with messages such as “Stays hard longer”, “lick it” and “oh nuts!” and they became part of the brand experience from the interior design to the online experience. The brand has been incredibly successful and they have now franchise it to different countries. Asylum is about irreverence, surprise, humour, a great idea and commercial relevance. The idea of creating outside of the commercial sphere is garnering much attention today, people searching for their passion after their work day. Do you think this is the space that creates the best work? I don’t believe in living two worlds, we always try to make our commercial work the best work we can do. When we started 13 years ago we would do really bad commercial projects and then hope to find

solace in art projects. Then I realised we should just do great work so that we have pride in all our work. Cultural projects are great as a balance and we constantly have them but it’s not an escape. Do you think that the challenge of having to deal with a client brings added creativity into the fray? I feel that the client is a natural part of our ecosystem. If there wasn’t a client there wouldn’t be the term commercial art. Our creativity is best expressed when there are perimeters and constraints, otherwise I wouldn’t feel the challenge. It’s boring when u are able to do as you wish without any constraints. Do you think awards matter? Awards are important to designers as it serves as a little encouragement to push us ahead. It should be taken with a pinch of salt and never be taken too seriously because our work is not just about awards. How did you receive the phone call to be a Judge in a South African Advertising Awards show? Have you been familiar with any South African work preceding being appointed as a judge? I guess someone recommended me? I have been judging in numerous awards in the past few years so our industry is quite small this way. I am familiar of some amazing work coming out of South Africa such as Jupiter drawing room. What will you be looking out for in the work at this years Loerie Awards? A great idea with a simple but effective execution is what I look for. A lot of work these days are influenced by an international style so I hope to see some uniqueness in South African design. To find out if any Grand Prix’s will be handed out this year be sure to secure your seats for the 34th Annual Loerie Awards black-tie ceremonies at the CTICC on Saturday 22 and Sunday 23 September. The Official Party will celebrate the week’s winners and bring a fitting close to Creative Week on Sunday right after the award ceremony… and make your next week seriously unproductive. Ryan Jared Ali & Mark Rosenberg



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Daniel Ting Chong

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aniel is a young designer, a real designer. He was recently selected as one of the judging panel for the Loeries which indicates to us his creativity may just be something to keep an eye on. We met with him to find out more about his work.

of the illustrators and designers out there? I think it is more about the conceptual space I am in than a stylistic differentiation from other graphic designers / illustrators. Stylistically, I think my artwork can live on its own and people are able to recognize it as I have developed an individualistic style over the years, which is evident in my artwork. Whereas my design / illustration work is a bit more difficult as every brief is different and needs a specific approach in which I do not limit myself to a particular aesthetic viewpoint. I think it is the process of one’s work that differentiates one creative from another. Everyone has different ideas that are unique to that individual. I believe that having bona fide ideas are more important to me than the aesthetics of the work and somehow, I think you can view a thread of my thought process through my work. Most of my projects have an underlying tone of humour and quirkiness. You were featured in the Mail & Guardian Top 200 Young South Africans, do you think that design has become a more legitimate career than previously or is it still counter-culture? I do not think design is counter-culture in this regard. Counter-culture would, of course, not exist without graphic design but if anything, I think in someways design

There is no longer a true measure of what a designer is, other than their body of work

Why do you think you were selected to be a judge for the Loeries this year? I have always believed in doing honest and creative work. I think people have connected with my work in subjective ways, and I would like to think that they value my opinion and outlook on creativity. I am honoured to judge the Loeries this year and I believe it will only help me to continue to work hard in every project I do. In effect, this will hopefully lead to greater opportunities in the future. What sets your work apart from the rest

has become rather saturated and the title of ‘Graphic Designer’ has become overused. If you were a sign maker in the 1800’s your job was seen as paramount against the usual blacksmith or farmer. Sign makers were very important as you had to know how to make custom typography out of limited materials, for which many people did not have the skill set. Nowadays everyone has begun to call themselves a designer. There is no longer a true measure of what a designer is, other than their body of work. Technology, specifically software, has made design more accessible in some ways but also publicizes a great deal of poor design work that is currently being produced. That is why I strongly believe that one’s work truly does speak for itself and reflects the creative nature of the designer. In this way, I do believe that design has always had its place and been legitimate. Most things cannot function without design, with new technology developing all the time - design will always be a leading example of what one is capable of through aesthetics. However, design is not only a visual interpretation of things. More importantly, it is finding creative solutions that can function in everyday life. After getting a glimpse into the mind of Daniel their is no doubt as to why he was chosen as a judge. We look forward to see more of Daniel’s work in the future.. Ryan Jared Ali


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PHOTOGRAPHY

LICHTFAKTOR

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ichtfaktor is the teamwork of Marcel Panne a VJ and Photographer and David Luepschen a Street Art and Graffiti artist. They describe there work as light-writing. We asked the them a few questions about this innovative technique. How did you come across light-writing? Picasso was first artist who used this technique, but in photography you find many more people who did it. The new thing Picasso did is to do paintings with light, the combination of two techniques. We started this project in 2006 this is when we heard the first time of light graffiti it was the work of marco93, pikapka and pipslab. What was your first experiment? As VJ’s we are used to painting with light and because we are all into graffiti it was only a small step, this is the reason why our light-writings are always moving. We started this project in winter 2006 because $ehvermögen was asked to do a 360° video projection of 18 video projectors on IDS for the “Deutsche Ärzte Verlag” (German medicine publisher). He thought that it would be nice to visualize the theme ‘energy in motion’ by producing those animations and because $ehvermögen is a photographer he was familiar with this technique of long exposure. What do you enjoy most about it? With the possibilities of light-writing we are able to get the best from photography, painting, graffiti and stop-motion film and with that we can go new ways and realize ideas in a different way. What we want to do is to push this technique. We are more into film and content and we try to use the urban space as our creative field in a new way. To get the perfect look of the light we experiment allot and we build many different light sources, it is very important to integrate the light-writing well in the space and the most important thing is the idea of the picture. Most of the time we know what we want to draw before we go out, but we are always inspired by the places and situations. And because it’s a life process it’s always somehow improvised because you can’t plan everything before you actually take the pictures. We practiced so much so that we are quite precise now. We know what the different types of lights look like on camera. I think it is the mixture of everything film, painting, building light sources, going out at nighy, that makes lightwriting so interesting for us. Do you illustrate on top of light-writing? No, our pictures are all done in camera, no computer effects or manipulations. How do you differentiate your lightwriting techniques from the others? No one used stencils and all the different light sources and caps before us. What is new about our light-writing is that we did everything we know from street art (to use/play with the environment, caps, stencils…) in light-writing. At the moment light-writing is trendy, because of digital cameras and the internet, it is so easy to spread your images and get some attention to it, if we put some new pictures on the web, it only takes a week before you see someone doing something similar or using the same technique. But it’s also the fascination and aesthetic of light and the possibility to manipulate pictures without any computer effects. But for us, not every picture done with this technique can be called light-writing, it’s not enough to just write your name or a heart with a flashlight, lightwriting is a way of street art. www.lichtfaktor.eu


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PHOTOGRAPHY

JAKOB WAGNER

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akob Wagner was born 1985 in Herdecke, Germany. In summer 2008, he successfully completed his three-year apprenticeship as a photographer. He has since been living in Duesseldorf, where he has mainly been working as a freelance photographer, image editor and photo assistent. His work has taken him to many different countries around the world. When Jakob Wagner is not at work by assignment, he devotes much of his time and passion to his personal photography projects, which will culminate in future books and exhibitions. His photographs are available in signed and limited editions. What inspired you to become a photographer and then experimenting in long exposure photography? My interest in creative expression started early. At 12 I started to draw and a year later I discovered graffiti, I started with nightly, illegal lettering in urban areas and improved my graffiti skills to large scale commissions. I bought a camera for my work and my friends to be documented as a graffiti artist. I quickly realized what great potential the photography had and I started to use it as an independent artistic medium to use. At 16 I was then beginning to realize that I wanted to be a photographer. During a long period of experimenting I found that with long exposure at night, things you can not see with the naked eye. could be visualized. That fascinated me and I started my “Nightscapes” series. What and who influences your work? Foreign cultures and faraway countries have always excited me and travelling provides me with a lot of inspiration. Music, exhibitions and the work of other creative folks also influence my work, but that happens on a more subconscious level. How would you describe your style? I love impressive land- and cityscapes; furthermore, I like heavy contrasts and cold colours. You will find a little bit of both in most of my photographs, but I’m not trying to push my work in just one direction. I’m getting inspiration from the surroundings, and trying to let my pictures happen. I think style should be an enduring process of change and in the course of time it will develop by itself. I always try to be completely open-minded. What’s your plan for your photography career over the next couple of years? JW: I‘m going to keep my position as an assistant for maybe one more year, as it gives me the opportunity to travel while learning the craft from somebody who’s made it in the business. I’m planning to spend more time on my personal work, and I’m toying with the idea of doing a study of visual art. I’m also planning to do more work with moving images. What advice would you give to others wanting to get into the industry? Go into teaching first as you will learn a lot about how the business is run and what skills you’ll need beyond photography. In addition, always try doing your own thing and not be heavily influenced by others. The great thing about being a photographer is the chance to turn your hobby into a career. However, this also means that you’ll hardly have any free time. As a photographer at the beginning of your career you have to do it all by yourself. This includes accounting, customer acquisition, web presence and self-promotion. Being a photographer is a true full-time job that never really allows you to rest. www.jakobwagner.eu



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PHOTOGRAPHY

Christian Ghammachi

T

he story begins with Christian snatching his fathers camera when he was 18 years old, we are not too sure how long ago that was but it was a fair amount of time back. Like the stories of many artists, there was no formal training or coaching it was about the journey of learning his craft on his own. The idea of being able to capture a moment or emotion was overwhelming and proved a strong motivation to keep progressing his art. We met with Christian to ask him about that journey and where to next. Often being behind the lens removes one from reality and you begin to create your own. What reality are you in when you are taking photos? What is the filter which your vision supplies to images? I don’t entirely agree, reality is a matter of perception and how you see the world surrounding you. we don’t all see it the same. more often than not, when I look into my viewfinder, I have already noticed or been moved by something and am trying to capture it the way my eye has seen it. I guess with time you train your eye to better see the light, to observe things, to take your time. The filter I guess is to forget the standards of beauty that are thrown at us on a daily basis in various medias, and to realize that beauty is everywhere, often right under our nose. You find it in sadness, in resilience, in old and rusty objects, in anger, in joy. One can be moved by a rusty door knob, a forsaken train or a dead tree in the african desert. Travel opens ones creative mind greatly, which destination inspires you the most? I totally agree, it does. It also humbles you because you realize how infinitely small and insignificant you are as an individual human being. I am more inspired by destinations with soul and a story to tell than by destinations with beautiful landscapes and sunsets. My favorite places so far have been Cuba and Nepal, as well as Kenya. So much resilience and joy in spite of all the hardships. What is the message you look to convey when someone is looking at your photos? That we should maybe slow down from time to time and look around us, take the time to listen, look, smell. Step out of today’s standards of beauty and look for what truly moves us individually. That our world is filled with people and things that have a story to tell and all it takes is paying attention. That we are a world of resilience, we overcome and survive so much and that is precisely where our beauty resides. What are you looking to photograph next? Africa! I want to travel around africa as much as I can and capture its resilience. I hope to publish and exhibit my work on Africa in the near future. Ryan Jared Ali



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FURNITURE

Samuel Accoceberry

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amuel Accoceberry graduated from Ecole Nationale Supérieure d’Art de Nancy, and the Raymond Loewy industrial design school. With his experience both as a designer and design manager for prestigious Milanese and Parisian studios, in 2006, Samuel created his own studio in Paris. Thanks to the VIA (Valorization of Innovation in Furnishing), he developed two outstanding projects that won numerous international awards. He is currently working for national and international editors and industrial manufacturers. The earmark of his work is a genuine simplicity, rooted in knowhow and materials. In his projects, Samuel Accoceberry brings a special attention to detail, to which he confers a distinctive personality thus creating an interaction with the user. Since 2010 he has worked with Jean-Louis Iratzoki as an art director for the Pyrenea brand. When you were starting out, who gave you your big break? Finishing my studies, I had the opportunity to integrate the Advanced Design Department of ALCATEL. It was a great stimulating experience to develop some concept phones and new uses. But my aim was to work in the furniture area, for this I moved to Milan. I met Paolo during my study in France for a workshop in my art school. He gave me the opportunity to come to work with him and to stay in his studio for half year. You have worked for several Milanese design studios including Paolo Zani, Antonio Citterio and Partners, and Rodolfo Dordoni, which was your favorite and why? Difficult to answer, all of them were very interesting, for different reasons. Paolo Zani studio is small, very friendly and super zen, just like him. He has a very smart and sensible approach of the project. Antonio Citterio studio is super professional office with a big team. As an architect, his view of the design is more in the general proportion and in the technical details of construction. Rodolfo Dordoni is an architect too, but very different to Antonio Citterio. He has a great sense of proportions and a great sensibility. He starts the project with the materials, the colors, the spirit of the place and then only the actual design. Paolo is my favorite, because he places the human and the relationship before the project. When did you decide to move to Paris? I moved to Paris in 2004, into Arik Levy’s office. I started out as a designer and moved my way up to a design manager. During this time, I was looking for a small studio to be part of the first adventure of a design studio and to build a part of it too. I spent six years in Arik’s studio.

Why do you teach? What kind of teacher are you? Who was your favorite teacher during your studies? I teach because when I was a student, most of my teachers were totally disconnected from the realities of design, or closedminded with a specific design vision. During my study period, I promised myself that if I became a professional designer, I would teach to transmit the best that I can. My method; I try to communicate to have a certain open vision mind, to be creative in all possible ways, to be curious, to favor the personal initiative (yearning), and to transmit my passion to create. My favorite teacher is totally unknown, but has the capacity to read your spirit and your soul into the project, and with only a few words, to put you in the right position to express your best. Which do you believe is more important: raw natural talent or learned technique? I don’t believe in the spontaneous genius talent. The magazine needs to create the tendencies with some new profiles. That gives the idea that the design is image only and not product or technic process issue. The design has a lot of faces but the technical works and experiences are the base to start to launch something new in term of design language. Does any particular project you have worked on stand out in your mind? Why? The Infinity shelf system is my favorite project. Infinity is a polymorphic shelf system that fits into curves and corners on walls by means of subtle yet resistant plywood laths set on an alignment of consoles. Once mounted, its visual continuity appears to be devoid of break-off points. The length is variable according to needs because slats can be cut or prolonged in the Infinity. For me it’s the essential shelf. Less material, very functional, low cost. Where do you see the industry going? Since the birth of the internet, globalization, mass consumerism, networking has become possible on a global scale. With the financial crisis, industries are becoming attentive to clean/green processes of productions and costs. They start to push more on the market smarts products with “stories”. The “Story” is very important. It’s his DNA, his heritage story, it’s a local knowledge. It’s the connecting element to maker/product to the market/consumer. That creates a value as “bio” label. As an optimistic person, I think that the industries will create more innovative and clean products at a lesser cost, respecting environment and local’s lives. Products will be more practical and smarts, and will bring more value at the local knowledge for the other communities, and building smart and smarts relationships. What are your plans for the future? I will display some projects in two exhibitions in Agen and Bordeaux in France this summer, and another exhibition in Liege - Belgium for October. In the autumn I will start a residence of design and art. I will be collaborating with an Italian company to create some pieces of glass, new furniture, lightings and objects for 2013. As art director, I’m collaborating with some companies to launch three new brands of furniture for January 2013. A new collection for a gallery... And hopefully a few surfing trips. ;) www.samuelaccoceberry.com



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FINE ART

Metal in motion

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escribing himself as ‘critical, obsessed’ and ‘demanding’ (qualities that could only result in an amazingly prolific and well-executed production of art), Vincent da Silva developed an all-consuming fixation with sculpture since being introduced to it and now spends most of his time thinking about how best to bring his next subject to life - snapshots of wildlife, motion, emotion captured in clay and then cast everlastingly in bronze, a medium that moves and improves with time. I had the privilege of asking him a few questions. The similarity between your work and Dylan Lewis’ is notable. Was his work an inspiration for you? I have always had a fascination with cats; their movement is what inspired me to sculpt. What I saw in Dylan Lewis’ work was a revealing of the anatomy, my take on the subject was revealing the implied or active movement through the pose and the texture.

I have always had a fascination with cats, their movement is what inspired me to sculpt. Were there other artists that had an influence on where you are today? Wim Botha’s work is a remarkable play on the traditional and expressing something completely new, yet his works remains solidly grounded by the integral balance of material vs. subject expression. I aim to not only express the subject but express qualities of the mediums I work in clay and the final product bronze. What would you say sets you apart from other artists? I like to think in the humblest of ways that I have the ability to capture motion without the conscious desire to do so. There is almost a primal striving to portray the subject as two parts; being the physical and the emotive. I don’t know if this sets me apart at the moment, but as I struggle with the careful combination of subject, material and expression I hope I may eventually produce something quite remarkable. What do you wish to achieve with your sculpture? Through my studies in architecture and my experience in art, I have discovered that the best achievement in any artistic field is the purest most singular and uncompromised expression, manifested in the seamless integration with the context; material and/ or environment. I wish to achieve that. Your thoughts on design? ‘Design is not just what it looks like and feels like. Design is how it works.’ Steve Jobs made a point of following the design through to every aspect of the product. I feel that a great design is a very rare thing, but when a good concept is well executed you achieve something so remarkable it becomes an extension of yourself. I have often wondered about what makes anything truly original so I asked Vincent what his take on that subject was. He shared a quote with me which I think summed him up and put a lid on my ponderings quite beautifully ‘Even in literature and art, no man who bothers about originality will ever be original: whereas if you simply try to tell the truth (without caring two pence how often it has been told before) you will, nine times out of ten, become original without ever having noticed it.’ C.S Lewis For visual cultivating, visit www.vincentdasilva.com. Kerrythe Mahaffey







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ORA

ORA the outdoor boutique has been really busy over the past 6 weeks. The directors went to the Milan furniture show and had hugely successful meetings with all our suppliers that were there. It was fantastic to be a visitor at a show of such proportions and to be exposed to so much design and innovation. Not long after the directors went to Hong Kong where new lights were discovered to broaden our range in the lighting and accessory space of your home outdoors. Hong Kong, a city of so many thousands of lights, a city that never sleeps, had to be the place where we discovered the perfect range of indoor and outdoor lighting to add to the ORA collection. Some of the ORA favourites for the moment, include the outdoor shower from Viteo, which simply needs to be plugged into your garden hose and voila, step onto the shower and enjoy the light rain sprinkle that will clean you off from the beach, cool you down on a hot summers day or relax you in your home outdoors. The range of outdoor lights from French company Smart and Green has grown to include furniture pieces that light up, new shapes and sizes and accessories that every home outdoors must have. The Red Dot Design Award winning foam furniture from Fischer Moebel in Germany was a huge success at the Grand Designs Live show in Johannesburg and is been snapped so fast we just can’t keep up.

Timeless Value Linen house

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he art of collecting coins has stood the test of time. In recent years, investing in precious metal coins has become more and more popular. Each coin represents a period in time within a specific country and context and serves as an ambassador of our time for future generations in the same way the artists’ canvas does. The manufacturing of coins is a complex process. Each coin theme is carefully considered for the story that needs to be told or the historical event that needs to be captured. This story is then developed artistically. Artists design and illustrate the artwork that will one day be immortal. The artwork is interpreted by a team of master craftsmen, who model and sculpt the design by hand into a larger version of the coin using special modelling clay

and techniques. These clay versions are cast into plaster and then, through modern technology, scanned into specialised software that allows for the die sinker to add text, clean and smooth the model and create the final look of the coin. From there, dies are created, surface finished and finally used to make collectable coins from silver and gold. Through growing technology and highly skilled artists and die sinkers, the South African Mint has been able to make revolutionary advancements in coin development and produce world first achievements as can be seen in coins such as the 2012 R2 Gold coin which features actual rock art created by bushmen reduced onto a coin from the original rock carving, or reducing historical coins to feature as part of new coin design as can be seen on the 90th anniversary of the South African Reserve Rank R5 coin which was also produced as a special circulation coin. The South African Mint, producers of our circulation and collectable coins are globally recognised for their commitment to preserving history through master crafted coins. This year they received global recognition when they once again won the highly prestigious ‘The World’s Most Beautiful Gold Coin Award’ for the 2011 Natura 1oz gold coin. Other awards include “most creative/innovative and unique packaging” and “the marketer’s choice” awards for their 2011 R2 gold launch set packaging. Collectable coins are renowned for their beauty, rarity, finishing and historic, cultural or emotional relevance like every piece of great art. www.samint.co.za

Linen House is best known for quality, ontrend bedroom linen in feel good fabrics... a sought-after International brand, Linen House has the latest contemporary and classic bed linen as well as an extensive range of scatters, decorative throws and good quality bedroom basics. Basics include bedwraps, bathrobes, sheets and pillow cases, mattress toppers, pillow and duvet inners and inflatable headboards. Designs change seasonally and include some stunning kiddie’s ranges under the hiccups – Linen House for kids – brand. Hampshire Black seen here is one of many beautiful designs; a smart and contemporary pleated story with masculine appeal, this classic cotton design is timeless and luxurious. Shown with coordinating scatters, Hampshire is available in both taupe’ or black’ duvet cover sets in three quarter, double, queen, king and super king, with coordinating scatter cushions and continental pillow cases. Brand new and fabulous for winter is the Linen House Exceed Bedding range of duvets and pillows made from Exceed Fibre ™. Warm, luxurious and effective in controlling allergies that are known to triggers to Asthma, Exceed Bedding is a down alternative inner duvet with a TOG rating of 75% Duck Down. Exceed Bedding retains its shape and loft and has a superior level of warmth. Anti-dust mite and Ultra Fresh treated for anti-bacterial protection it provides wonderful warmth without weight, is machine washable and easy care! A must-have for winter warmth and comfort. For the latest contemporary and classic linen, bedroom basics and a fantastic range of scatters and throws contact Linen House now on 021-552 1060

Lightly does it White Teak shutters and blinds bring a lightness of design to any interior space. Lightweight, naturally light in colour and with light-touch functionality; these shutters and blinds sit comfortably in any architectural and decor style, either as the highlight features or to complement and enhance other design elements. Light on the environment AMERICAN shutters’ soon to be launched White Teak shutters and blinds are manufactured from Forest Stewardship Council® (FSC) plantations in South East Asia. FSC is an internationally recognised certification verifying that the timber production complies with the highest social and environmental standards supporting responsible forest management. FSC also tracks the FSC certified material from production to market, hereby giving consumers the assurance that the timber used was responsibly harvested. Lightweight A popular timber in the manufacture of many products from musical instruments and sports equipment to construction, White Teak’s lightweight defies its natural strength, durability and stability. These qualities make it the perfect material for the production of shutters and blinds. Naturally light colour The colour of the White Teak timber is a refreshing natural light yellow to white and when left in its natural state these shutters and blinds create a serene energy that seamlessly integrates the outdoor vistas with interior spaces. Alternatively it is the perfect canvas for a wide range of solid colour and stain finishes. “One of the most appreciated

design aspects of our products is that we offer complementary blinds made in the same timber and to the same specifications as our shutters. Therefore ideal to install in spaces with both windows and doors,” says Karina Palmer, interior designer and marketing director of AMERICAN shutters. “Our White Teak shutters and blinds are manufactured to the same exacting standards and their effectiveness in light and ventilation control is only matched by their ease of use.” Light-touch functionality Available in either hinged, by-pass or bi-fold, White Teak shutters swing, slide or fold away to allow maximum access, light and ventilation indoors and uninterrupted views of the outdoors. Manufactured to unique specifications for all openings irrespective of size and shape from domed, to triangular, to arched and circular, the shutters and blinds can be designed to complement any architectural feature. The louvres are easily tilted to adjust and regulate light filtration and ventilation on both the shutters and blinds, which have a unique wider slat to mimic the shutter appearance, another feature that makes them perfect companions. “In a home with shutters and blinds, a light touch can change the structure, flow and energy of a room,” says Karina. “There are very few other décor and design elements that can do the same.” With the obvious benefits and beauty of White Teak shutters and blinds, deciding on how to finish your windows and doors is light work. www.americanshutters.co.za

Giti Collections After a mere two years of trading Giti Collections is fast becoming a well known name in the South African wholesale home decor market. A name that is synonymous with supplying good quality, character pieces at the right price. Mother and daughter team Gilly Beviss-Challinor and Tiffany Kroll are the masterminds behind this successful enterprise – choosing or creating each piece themselves. This ‘hands on’ approach has given them a reputation of being trustworthy and going the extra mile. “We like to treat our customers how we would like to be treated” says Tiffany, “with the respect they deserve”. Choosing the right pieces is an ‘art’ and is a subject that Gilly and Tiffany would get an A Plus for. With a keen eye for all things beautiful, they seem to intuitively know what will look good in your home, whether it is hanging from your wall or ceiling, taking centre stage or adorning your dining table.

Giti Collections offers a large range of reclaimed wooden furniture which has proven to be extremely popular, not only for its evident beauty but because of its sustainable source – a cause which is very close to eco-warrior Tiffany’s heart. To take a peek at their luxurious range visit their website at www.giticollections.co.za and follow the registration instructions on the product page. Team Giti will be making their 3rd appearance at SARCDA Christmas at the Gallagher Estate Midrand, this year. The event runs from Thursday 23 August to Sunday 26 August and you can find them in Hall 3, Stand 41-48. As ‘Winners of Best Stand Award’ for the last two years, Giti Collections is looking to make another statement at this year’s show. So if a trip to Cape Town is not on the cards, make sure you visit their stand at SARCDA where they will be show-casing their latest collection.


www.hasselblad.com

Incredible Colour, Clarity & Quality Everytime

For more information

Contact Michael on 021 461 0595 michael@sunshinecompany.co.za

the loop art foundry

OPEN WEEK

Striving in our Passion towards Excellence

∙ Services ∙ ∙ Project Consultation ∙ Concept & Design ∙ In house Sculpting ∙ ∙ Enlargement ∙ Mould Making∙ Bronze Casting ∙ Sculpture Fabrication∙ ∙ Specialized Patination ∙ Custom Bases and Mounting ∙ ∙ Conservation & Restoration ∙ ∙ Sculpture Gallery ∙ Foundry Tours ∙ Sculpting Tools & Equipment∙

∙ Specialities ∙ ∙ Fine Art Sculpture ∙ Monuments∙ Memorials ∙ Awards ∙ Trophies ∙ ∙ Private, Corporate & Gallery Commissions ∙ Portrait Busts & Full Figures ‐ thumb size to monumental∙

14th - 21st July 2012

+27 {0}21 461 3371 info@conceptinteractive.net www.conceptinteractive.net

t 27(0)13 7582409 f 27(0)11 5075747

theloop@worldonline.co.za www.theloopartfoundry.co.za

BELLACRAFT DESIGN The Award Winning Brand!

Johannesburg Unit G1, Heriotdale Industrial Park, 223 Lower Germiston Road, Heriotdale Tel no: (011) 626 3502 / Fax no: (011) 626 3389 / E-mail: enquiries@tedkaye.co.za

Telephone 033 345 5783 Facsimile 033 345 6471

Tel: +27 (21) 534 8198 Fax: +27 (21) 534 0859 E-Mail: bellacraft@kingsley.co.za

www.usisicraft.co.za

www.bellacraft.com

Jenna Sofa


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GALLERY AOP Usisi craft GALLERY AOP has played a significant role in contemporary South African art for the last twelve-and-a-half years. It engenders a creative dialogue between artists and its famous ‘white cube’ exhibition space at 44 Stanley Avenue. Artists are encouraged to extend their artistic practice by articulating the gallery space anew with each show. This is often augmented with publications of various kinds, such as catalogues, brochures, and information sheets, conceptualized in conjunction with each artist, and executed by a select production team of designer, photographer, writer and printer. GALLERY AOP promotes contemporary art on paper, notably limited edition fine art prints, drawings and water colours by young and established South African artists. It focuses on the creative exploration of various art mediums on the picture plane of the paper, featuring such work as oil on paper by Wilhelm Saayman and Gunther Herbst; painted printers’ ink on paper by Jaco van Schalkwyk; wool dust on paper by Bonita Alice; coloured pencil on paper by Judith Mason and John Phalane; and ballpoint pen on paper by Neil le Roux. In addition, the gallery promotes art mediums beyond the paper surface in such works as prints overlaying videos by Nathaniel Stern and Jessica Meuninck-Ganger; embroidery on cotton cloth by Senzeni Marasela; and sculpture and painted wood panels by Joachim Schönfeldt. The gallery also showcases new portfolios and other prints by artists such as Christine Dixie, Paul Emmanuel, Sandile Goje, Robert Hodgins, Terry Kurgan, Osiah Masekoameng, Paul Molete, Marcus Neustetter, Richard Penn, Fiona Pole, Dan Rakgoathe and Nhlanhla Xaba. The gallery stocks rare Walter Battiss drawings and Marc Glaser etchings. GALLERY AOP is branching out locally and internationally, participating in art conferences, markets and fairs.

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desire. This can be achieved without messy paint or glue. The decals are self adhering to any smooth and dry surface and can be used on walls, windows, fridges, cupboards etc. Printed and cut from high quality vinyl, the decorations remain beautiful for years. Should you however feel that it is time for a change, the decals can easily be removed. Fantastick has also created a new range of 3D wall art. These are cut from wood or art paper and can easily be stuck to any surface. By bending the wings of the butterflies, fairies, dragonflies or birds, you can create a beautiful 3D effect. Decorating you home can now be fun, easy and affordable. Visit www.fantastick. co.za and select something special from a wide range of designs. The online shop delivers countrywide or you can visit one of your local stockists. For those with special requirements, we also do custom designs. Fantastick is also offering reseller opportunities. www.fantastick.co.za

Fantastick provides cutting edge creativity and the latest wall design trends and techniques

Timber Fans Ceiling fans have countless benefits over floor standing fans or air-conditioning units. As well as bringing energy saving benefits to your home or office they are a happy meeting of the economical and aesthetic. Timber Fans are South Africa’s finest handcrafted paddle fans and are each made to the customer’s own specifications. Our Classic Range ceiling fans use less power than an 80 watt light bulb. In order to reap the optimal energy saving benefits from your ceiling fan, it is important to install several fans throughout your home or office in key locations. For optimal performance, your ceiling fan should sit

Our fans are whisper quiet and have become the choice of architects and interior designers

FANTASTICK DECORATIVE VINYL STICKERS all decals are probably one of the hottest trends to emerge from the decor world. It’s quirky, fun and affordable. Since 2009 Fantastick Wall Decor has been developing and refining the art of creating the best and most creative wall décor for a uniquely South African market. Fantastick provides cutting edge creativity and the latest wall design trends and techniques. These original products are made from the highest quality materials and designed & manufactured in-house to make this a proudly South African product. We have resellers and outlets countrywide and our very popular online e-commerce store sells and delivers wall décor to the whole of South Africa. With Fantastick’s wide range of trendy wall art, anyone can be an interior decorator in an instant! A great feature of this product is the ease at which it transforms your house’s interior into a unique space with the character and atmosphere you

King Solomon said: “A wise man leaves and inheritance for his children’s children…” It is easy to leave an inheritance for your children, you just have to die…. but to leave an inheritance for your children’s children, you have to be a visionary. A visionary looks beyond his or her own generation; a visionary lays foundations and implements systems that will impact their great grand children and their children. They leave behind as much as they can, so that their ceiling will be the floor of those who follow. A visionary chooses to make a difference, and then works hard to make that difference count. What are we leaving for our children’s children and their children? Are looking towards their futures and adjusting our lifestyles to give them the best possible environment? Here at uSisi Designs we want to leave behind a cleaner world, and a passion to keep it that way for the future generations, by recycling, up-cycling, educating and inspiring people to do the same. www.usisicraft.co.za

Metallica

As more and more home owners become inspired about every aspect of their homes - from frills to finishes - essential architectural references, like staircases, balustrades and driveways, are taking on new design significance. We at Metallica Steel Innovators offer a total hands-on on site commitment focusing on providing our clients with excellence from inception to completion. All our staircases, driveway gates, pedestrian gates and balustrades are elegantly crafted with pride in our skill and workmanship. All our products are custom made to suit individual requirements. We undertake any domestic and commercial projects. www.metallicasteel.co.za

between 2.3 and 2.5m off the floor. In the summer months, ceiling fans offer the greatest energy saving benefits lowering the ambient temperature in a room and in turn reducing energy bills. Our fans are whisper quiet and have become the choice of leading architects, interior designers and decorators in both South Africa and the rest of the world. Our attention to detail and quality is unrivalled. Situated in Knysna, Timber Fans is comprised of a dedicated team, and all products are certified by a master craftsman specialised in ventilation and air conditioning, with over 50 years of experience. Timber Fans have pioneered the self ventilating motor hub. By creating a suction gap between the motor and the hub, the fan motors run at temperatures considerably lower than other comparable makes; thus ensuring the lifespan of the motors are greatly extended. All testing is done electronically and dynamically to extremely close tolerances resulting in the unrivalled and perfectly balanced run of the Timber Fan. Having become the choice of leading architects, interior designers and decorators, Timber Fans have found their way into homes, businesses, resorts and lodges throughout South Africa, Australia, Europe and the Indian Ocean Islands.

Form follows beauty

In Nature the substance from which something’s made is as significant as its shape. For example, the physical constitution and shape of a dolphin’s body are entirely interdependent. Human made objects seldom enjoy this level of integration. We do what nature never does. We separate substance and form. This results in designers often choosing the construction material after designing the shape of the item. It’s also common to find the same shaped article made from different substances. In nature the character of the material significantly influences the form of plants, bones, waves...

Content and form are equally valued in an integrated method of designing. A thing’s make up, appearance, and how it fits into its context, affects our overall physical health, feeling of well being and sense of belonging. Supporting living systems in our designs requires being ecologically responsible for both how we transform substances into usable items, as well as, how we shape them. Having dominated nature with our machines and intellect, we have woken up to the fragility of her aliveness and our mutual dependence on her. Our designs are beginning to shape up to a future that mirrors our reciprocal relationship to Natures’ aliveness. Not to mention our own humanness. For example, our evolving ecological sensibilities are influencing the inclusion of curvilinear forms, akin to natures softness, in many modern public buildings and stadiums. As a designer, being guided by the hand of Nature requires internalising the principles whereby she creates, in such a way, that they become intuitively accessible to us. One way to achieve this is by cultivating the capacity to perceive the influence of Nature’s laws through the expression of her Aesthetic qualities. Thereafter we are capable of designing as nature would under similar conditions, but infused with our individual human aspirations. This is different to abstracting a rational set of laws from nature to then be applied to designs. Artistically this only produces abstractions or kitsch. Content and form are equally valued in an integrated method of designing. A thing’s make up, appearance, and how it fits into its context, affects our overall physical health, feeling of well being and sense of belonging. This involves integrating Green Sustainability with Green Aesthetics. Designing holistically involves integrating the scientific approach of ‘form follows function’ with the artistic approach of ‘form follow beauty’. This combination is imperative to designing as Nature does. “OMG, can we please finish the green movement before we start another? Our lives are too busy as it is, with fetching kids, shopping, finding eco paint and now Green Aesthetics. What about the holidays?” Go ogle the web site for info on our course ‘Designing for Awareness’ www.naturalscool.com



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TUTORIAL

Create a simple sildeshow in InDesign CS5

Master Adobe InDesign’s Multi-State Objects & add extra pizazz to eBooks Adding images to a multi-state object is the easiest way to make a quick slideshow feature for a digital layout, writes Eva Csernyanszky

01 Firstly, prepare the images for the

slideshowusing an imaghe editing program such as Adobe Photoshop. Change the Mode to RGB Colour , the image resolution to 72 dpi. Save as JPEG’s.

04 Now let’s create buttons to click

through the slideshow. Choose an existing object on the page you’d like to use as a button, or create a new object. Select the button with the Selection tool (v) and open the Buttons Panel (Window > Interactive > Buttons).

02 Open a new document in InDesign

and place the images that will appear in the slideshow. Make sure that the image frames are the same size. To stack the images, select them, and align them on top of each other. (Choose Align > Horizontal Centers and Align > Vertical Centers in the Control panel.)

07 To change the slideshow settings,

select the multi-state object, and open the Overlay Creator panel (Window > Extensions > Overlay Creator). Enable the “Swipe to change Image” setting, to allow future users to swipe to move from slide to slide.

05 Choose “Convert to Button” and

change the name to “btn_pre”. Now for the animation: with the Button selected, add a behaviour by choosing “On Release” from the Event pop-down on the Button Panel. Click the “plus” sign and add an action by selecting “Go to Previous State (slideshow)”.

Every print designer worth their salt should know the basics of preparing a magazine layout for digital distribution. With a multitude of platforms available to us, we should take advantage of screen layout tools to enhance editorial content for consumption on smart phones or tablets. In this tutorial you will learn how to add images to an multi-state object, create a slideshow object and set it up for a swipe action suited to mobile devices. DURATION 20 minutes LEVEL OF difficulty Easy

Eva Csernyanszky Founder of Friends of Design Academy of Digital Arts. Eva has been in the design software training business for 14 years, with 5 of those years spent running one of South Africa’s leading digital design academies. www.friendsofdesign.net

03 With the images still selected, open

the Object States panel (Window > Interactive > Object States), and click the “Convert Selection To Multi-State Object” button. The images appear as States in the Object States panel, and a dashed frame borders the selected images. Change the Object Name to “slideshow”.

06 Create a forward button to go to the

next image by repeating steps 4 & 5 but remember to select “Go to Next State” this time.

08 Now, let’s use the Adobe Content

Viewer to preview the slideshow. To do this, click on the Preview Button in the Overlay Creator Panel. The Adobe Content Viewer is available as a desktop application or as a mobile device application. The Desktop Viewer is installed automatically when you install the Folio Producer tools. Test if your buttons are working properly and use your mouse to swipe and move from slide to slide. Have fun!


www.giticollections.co.za Suppliers of exclusive home decor and furniture to members of the Trade

info@giticollections.co.za Tel: +27 (0) 21 761 6115

Fax: +27 (0) 21 761 6216


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Web tutorial

Using HTML5 and CSS3 to easily make your web projects come to life. In this tutorial you will learn how to mark up a basic HTML5 web site and bring it to life using CSS3 transitions and animation. The internet has changed a lot since HTML 4.01 became a standard in 1999. Today, some elements in HTML 4.01 are obsolete, never used, or not used the way they were intended to. These elements are removed or re-written in HTML5. To better handle today’s internet use, HTML5 includes new elements for better structure, better form handling, drawing, and for media content. DURATION 15-20 minutes LEVEL OF difficulty Beginner

Dan Peters is a freelance web developer specialising in HTML,CSS and the Wordpress CMS. Dan is a closet nerd and is on a personal quest to see if increased knowledge can actually make your ears turn purple.

TUTORIAL



Welcome to the pad Meteor Mic meets iPad meets GarageBand.

imported by

Unlike other USB mics that require a powered USB hub, Meteor Mic plugs right into your iPad with Apple’s USB connector. It’s never been easier to start recording… © 2011 Samson | facebook.com/samson | iPad, GarageBand and Apple are registered trademarks of Apple Inc.

www.audiosure.co.za


★★★★

MR0714 Design Times half pg ad_paths_2012.indd 1

Seagram Pearce Photography 78 Shortmarket Street Cape Town info@seagrampearce.com studio 021 422 5823 mobile 083 978 3143

www.seagrampearce.com

2012/04/02 2:37 PM

hand crafted jewellery

www.anomali.co.za


A sample of our work? You’re looking at it!

We’ve printed this paper from the very first issue and it’s not because we’re on a contract, it’s because we know that ‘you’re only as good as your last campaign’. The reasons we’ve kept this account is because we’re passionate about print, we’ve built and maintained a valuable relationship with our client and we’re committed to meeting their deadlines. Like the paper, we’re getting better all the time. Driven by the latest in print technology, we produce top quality brochures, magazines, corporate folders, posters and point of sale material. Tandym Print

Corner of Park Road and Mail Street, Western Province Park, Epping

T: 021 505 4200

F: 021 505 4280

Email: print@tandym.co.za

the loop art foundry

Striving in our Passion towards Excellence

The Loop Art Foundry as it is known today was established in 2000 and is a fine art lost wax casting foundry working for sculptors as well as galleries, collectors and corporate clients wishing to commission new pieces. The Foundry is situated in the beautiful Lowveld (Mpumalanga Province, South Africa) and is one of the leading art foundries in South Africa specializing in fine art sculpture, monuments, memorials, awards and trophies, portrait busts, full figures and much more. Our foundry offers a complete and integrated service under one roof. That combined with our quality and passion is the reason why so many wellknown sculptors have come to cast with us. We strive to keep pace with the latest foundry techniques and improvements and with combined experience of over 80 years, we together with our craftsmen have produce thousands of sculptures for hundreds of clients. Our castings are of the highest quality as our attention to detail is consistent and dependable. We and our clients share a single passion... to hand craft the world’s most beautiful bronze pieces. The Loop Art Foundry serves sculptors and clients from around the world and can cast any size work from tabletop to monumental, producing both runs and once off or limited edition castings right down to the fingerprint. It is our goal to realize each vision in bronze from conception to completion. Our services include project consultation, concept and design, in-house sculpting, enlargement, mould making, bronze casting, sculpture fabrication, conservation and restoration, specialized patination from traditional to colourful and exotic, custom bases, mounting and large installations. We offers visitors to the foundry tours by appointment as well as gallery space and a sculpting shop.

t 27(0)13 7582409 f 27(0)11 5075747

theloop@worldonline.co.za www.theloopartfoundry.co.za


Interior design

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Furniture design

50 Cantebury St - 1st floor FVE Studios - Cape Town Email: info@charlierosedesign.com - Phone: 021 461 7045 - www.charlierosedesign.com



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