Design for Life
November 3, 2009 designboost 7 other publications
It’s time to rethink design. To create long time value instead of short time profit. To build the future on generosity instead of greed. We need optimism, new spirit and change! We need Design for Life. Design for Life is all about how we can create better lives for the many. How we plan, produce, deliver and consume everything from cities and transportation to food, entertainment, products and brands. Together we have a joint responsibility. Design is always about humans – about satisfying needs, solving problems and attracting us towards new experiences. This implies that great design often is founded on a social and cultural perspective. Unfortunately design has partly turned into a major source of pollution. Just look at everything modish and the hunt for newness. A big part of the industry are focusing on more when we actually need better. Design for Life is about concern and cooperation. Even a long journey starts with a first step. Doing something is always better than nothing.
It’s time to rethink design. To create long time value instead of short time profit. To build the future on generosity instead of greed. We need optimism, new spirit and chang...