Endoscopy Suite Partners Brochure
June 15, 2010 dan.lavelle 7 other publications
Copywriting for all the sales/marketing brochures for Endoscopy Suite Partners, of which we did more than 10 "one pagers". Also managed and did copywriting for their website, link here: http://www.endoscopysuitepartners.com/home.html The target of this writing was to appeal more to nurse managers and hospital mid-management than head physicians and C-suite execs. ESP's old copywriting and image was too hard and salesy, without highlighting any of the practical services they were capable of providing to mid-management.
Copywriting for all the sales/marketing brochures for Endoscopy Suite Partners, of which we did more than 10 "one pagers". Also managed and did copywriting for their website, ...