Parent
awards & Baby
The Packages
Welcome According to proverbial wisdom, it takes a village to raise a child, with that in mind, LUX magazine looks to commend the enterprises who make it their business to facilitate and improve the care, development and entertainment of the earth’s most precious denizens. Whether you provide clothing, toys, technology or supportive services our inaugural annual award program will cover anyand-all companies – regardless of size, length of service or sector – who devote their work to the care and welfare or our babies.
The Packages Congratulations on making it to this stage, as a winner LUX Life are delighted to offer you our basic press announcement items, at no charge. This includes a completely complimentary Entry into the SEO 2020 Parent and Baby Awards directory Access to & use of the official press releaseand Use of the generic awards logo for your marketing purposes.
As well as offering these items, we also have several commercial packages available, that we believe would be of interest to you. Please review at your leisure.
BronzePackage One page of dedicated content - approx. 900 words - take advantage of our circulation & web traffic to reach out to a new pool of potential customers. Plus share the content as part of your own initiatives to reinforce the value of 3rd party recognition to your existing followers. 1 crystal trophy Personalised digital logo - our design team will work with you to create a custom logo that works with your existing branding AND promotes your recent achievement + The Free Package
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Company Name Awards title
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Oct19109
Best Baby Casting Company 2019 - London Run by twins Chloe and Pippa, Feet-1st Baby Sculpture is a casting company based in and around London and Surrey. Dedicated to capturing those precious ‘gone-too-soon’ moments of childhood in a unique way, we caught up with them to find out a little more about their outstanding services. Pippa and Chloe have been making these delightful impressions and sculpture castings for over thirteen years. If you’ve ever wanted a memento of your new-born baby’s hand, squeezing your little finger for dear life, this is the way to go. Through the casting and sculpture process, every little detail can be kept forever, long after your little baby has grown considerably bigger! As a small family-run company, Chloe and Pippa are sincere about making sure that your memories are captured forever. The process is simplicity itself and tailored to make the experience as pleasant for parent and baby as possible while capturing every little detail of your baby’s tiny toes. The 3D sculptures are made by taking a mould of your child’s foot or hand. This is done using specially mixed Alginate, a skin safe, soft setting solution and a protective cream acting as a barrier on the skin. It doesn’t matter if your child wriggles or needs a feed and is done impressively quickly with a practiced flourish by the twins. Impressions are taken by pressing the children's hand or foot into a soft terracotta clay and that's their bit done. While you can visit their homes in Surrey or Tooting for this part of the process, Chloe and Pippa are quite happy to visit homes, adding that extra level of care and convenience at a tiring time.The finish you can get on these pieces varies according to taste, and Pippa and Chloe are quite happy to try something a little bit different if so desired. Feet-1st make several different types of casting, including plaster, bronze, resin and coloured glass and crystal to name a few. The variety of finishes means that there’s truly something to suit everyone. Most of the work is done in-house by the twins, putting years of experience into making something unique. To match their skills, an expert glass artist is engaged to manage the glass and crystal work, while bronze work is sent out to a top foundry. Making sure that these bespoke castings can continue to sit beautifully within a client’s house, Chloe and Pippa are very conscious of ensuring that their pieces are appropriate for current house trends. ‘The framing options and finishes we offer need to be in line with the current home trends, so we regularly update what we offer to suit our clients’ homes,’
they say. Looking ahead, they are currently perfecting a wider range of finishes to their resin range, allowing for even more options that might suit their customers. There are a lot of casting kits on the market at the moment, which offer much the same as Pippa and Chloe. Unfortunately, it’s a difficult process to perfect, and often clients get disappointing results. Luckily, Chloe and Pippa are on hand to save the day with their very own finishing service. They’ll tidy up what you’ve done and will move them onto a metal finish and frame if the customer desires. The appeal of these sculptures cannot be denied. They’re something a little quirky, to remind parents of a time when their children were smaller. Something to be kept on display as a reminder of what they used to be, and of what they have become. The skill and experience behind Feet1st is really that the customer comes first, with their comfort and security guaranteed. Feet-1st aim to capture those precious happy times, and they certainly succeed in that.
Company: Feet-1st Baby Sculpture Contact: Chloe Constantine Address: 87 Upland road, Sutton, Surrey, SM2 5JA, UK Phone: 07950 920097 Website: www.feet-1st.co.uk
SilverPackage Front cover logo - on the most viewed page of the magazine with access to our experienced design team One page of dedicated content - approx. 900 words - take advantage of our circulation & web traffic to reach out to a new pool of potential customers. Plus share the content as part of your own initiatives to reinforce the value of 3rd party recognition to your existing followers. 1 crystal trophy Personalised digital logo - our design team will work with you to create a custom logo that works with your existing branding AND promotes your recent achievement Personalised digital certificate - a digital seal of approval that can be shared on social media and on your website. + The Free Package
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Sleep Consultant of the Year 2019 – Scotland A good night’s sleep is so important to enjoying life, but it isn’t always easy with new-born children. Sleep deprivation can cause stress, anxiety and exhaustion, and when it does, it’s time to call in the ‘Fairy Sleep Mother’. Having spent 18 months struggling to get her twin boys into a regular sleeping pattern, Eileen Macdonald was recommended a sleep specialist by a fellow mum. By all regards, it changed her life for the better. Now a certified sleep specialist herself and working under the title of ‘Fairy Sleep Mother’, Eileen helps other new families, so they don’t have to suffer in the same ways that she did.
Alongside her one-to-one services, Eileen also offers free information workshops in Scotland, alongside webinars that give her a global audience. Using online technology, she is able to offer advice in a Q&A or consultant call, making her easily assessable and available to parents at a potentially stressful point in their lives. Adding in her money back guarantee if there’s no improvement, Eileen has worked incredibly hard to gain the trust of her clients.
Ultimately, Eileen is dedicated to gaining the trust of new parents and parents to be, offering personalised one-to-one services specific to each individual case. She is fully aware that no situation is identical and provides bespoke guidance that gives a good night’s sleep to both parent and child. Moreover, Eileen is fully qualified to offer support to a wide selection of families who have children from 4 months to 6 years old. Throughout the process, Eileen’s techniques are designed to ensure the bond between child and parent is kept strong, while also encouraging independent sleep habits going forward.
Moving forward, Eileen hopes to take the ‘Fairy Sleep Mother’ out of Scotland and offer her free information workshops nation-wide. Sleep is so important to well-being and ultimately, Eileen wants to ensure that all parents out there can enjoy time with their new-borns, rested, informed and confident that they’re doing a good job.
“I am also on hand to offer expert advice and support either in a preventative capacity for expectant parents, or a responsive capacity for families who are identifying sleep challenges with their children for any reason.”- Eileen Macdonald
Contact: Eileen Macdonald Company: Fairy Sleep Mother Telephone: +44 7837513923 eileen@fairysleepmother.co.uk www.fairysleepmother.co.uk
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Gold Package Supporting cover image and headline - on the most viewed page of the magazine with access to our experienced design team Two pages of dedicated content at the front end of the magazine - take advantage of our circulation & web traffic to reach out to a new pool of potential customers. Plus share the content as part of your own initiatives to reinforce the value of 3rd party recognition to your existing followers.
2 crystal trophies Personalised digital logo - our design team will work with you to create a custom logo that works with your existing branding AND promotes your recent achievement
Personalised digital certificate - a digital seal of approval that can be shared on social media and on your website. Supplied in high resolution formats, should you choose to print and frame.
4 page brochure + 20 printed copies + The Free Package
Spring 2019
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Elvie Review: femtech at its
nest
The nursing movement is enjoying a moment in the spotlight after a spate of celebrities have recently uploaded photos of their feeding and expressing regimes to their social media pages. Despite the benefits and the beauty of these images, most mothers would agree the reality of expressing is not quite so glamourous! Many mothers give up breastfeeding due to its impracticalities, particularly when returning to work, so the promise of a new wonder product is seriously exciting stuff. The founders of Elvie, the world's first silent wearable breast pump, promise to bring women's technology out of the dark ages, and they make very bold claims about the Elvie Pump;
Designed to fit seamlessly into your modern life, the wire and tube-free breast pump is lightweight and compact, and fits comfortably into your nursing bra, allowing you to go about your daily routine while you pump. It uses revolutionary technology to eliminate noise, so you can express in peace, anytime, anywhere. Too good to be true? LUX put it to the test…
At first glance the Elvie Pump looks impressive; it feels more like you’re unwrapping a brandnew iPhone than a breast pump! It’s not only sleek, compact and lightweight, but also incredibly easy to set up and assemble, connecting effortlessly with your smartphone, which is an absolute must in order to take full advantage of the remote-control function. Once the six parts are assembled it fits inside your nursing bra and can be controlled remotely from your smartphone via the Elvie app. The app allows you to monitor milk volume in real time, track pumping history for each breast and adjust the settings. The pump has two modes, stimulation and expression, and it will switch between these when it detects let-down. As it gives a live status on milk volume, it will also pause when the bottle is full, and a message will notify you on the app. In terms of discretion, the pump isn’t technically silent, but it is as close as possible. You could easily sit in a meeting or go out for a coffee with nobody being any the wiser. Although it is smaller than a traditional pump, it does require some covering up if you don’t want to be spotted, but that’s easily managed with an oversized jumper of a strategically placed scarf! The main beauty of the pump is that its hands free; this is a serious game changer for mothers who are returning to work and don’t have time to hide away, hooked up to the mains for their lunch hour! With all of these benefits, you might assume that there would be sacrifice of some sorts, but if there is we haven’t found it. When positioned correctly the pump seems to be gentler but even more efficient than the leading traditional pumps on the market. It takes around two hours to fully charge and this provides you with around two and a half hours of power. If you forget to charge the pump the night before, the USB charging cable makes it super flexible to charge on the go – be that in the car or even via your laptop. When purchasing the single pump you receive the hub, a USB charging cable, two 5oz/150ml bottles and the various components to fit around this, two different sized breast shields and two bra adjusters, which can be easily attached to a nursing bra. This all retails for £249 with a two-year warrant on the hub. In conclusion, this pump seriously gets the LUX seal of approval, the post-natal world is brimming with elaborate inventions from mumpreneurs, if only they were all as impressive as this one! There may be cheaper alternatives on the market, but we firmly believe this is a great example of the age old, you get what you pay. What else do we love about Elvie? The brand’s philosophy is screaming out passion: from developing and delivering the products through to the aftercare every buyer receives. The team genuinely care about nursing mothers, and it shows. What are you waiting for? You can find out more about the pump here: http://elvie.com
LUXLIFE MAGAZINE | 21
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P latinum Package: Main front cover image and headline on the celebratory magazine - the face of the awards and available to only 1 winner Four pages of dedicated content at the front-end of the magazine - take advantage of our circulation & web traffic to reach out to a new pool of potential customers. Plus share the content as part of your own initiatives to reinforce the value of 3rd party recognition to your existing followers.
2 Crystal trophies 2 Bespoke slate trophies Personalised digital logo - our design team will work with you to create a custom logo that works with your existing branding AND promotes your recent achievement
Personalised digital certificate - a digital seal of approval that can be shared on social media and on your website. Supplied in high resolution formats, should you choose to print and frame.
8 page brochure + 50 printed copies + The Free Package
Aug19433
Aug19098
LUX Parent & Baby Awards 2019
LUX Parent & Baby Awards 2019
ABC Design GmbH Best Baby Strollers & Accessories Manufacturer - Germany
Bran-New International Co., Ltd Best Compact Baby Stroller (Keenz Air Plus)
LUX Parent & Baby Awards 2019 The birth of a new baby is a miraculous time for parents, experiencing new joy and laughter. However, it can also be stressful and the last thing any parents wants is a faulty or easily-brokenPrivate pushchair.Midwives German firm ABC Design Best Midwifery Service GmbH are amongst the world’s - UK & Ireland leading providers of high-quality baby and toddler products, and have recently launched their luxurious Diamond Edition Pregnancy is a wonderful collection of prams, time pushchairs for mothers-to-be, with and strollers.
Working to create revolutionary solutions to help parents and children alike, Bran-New International Co., Ltd produces the Keenz Wagon, an innovative transport solution for young children. In celebration of the firm’s win in this year’s Parent and Baby Awards we profile it and showcase how its creative solution is making waves within this competitive market.
the excitement of a new arrival permeating all those around. However, it can also come with feelings of anxiety, frustration and apprehension. Enter Private Midwives, a provider of individualised, personal midwifery care to clients across the UK and Ireland. Having secured their New parents seldom think of luxury and comfort when they have a baby, ABCbest midwifery spot asbutthe Design are changing minds with their service asofpart of LUX Life’s exclusive Diamond Edition collection prams, pushchairs andParent strollers. Superior and Baby Awards fabric choices lend themselves to the we examine what top quality that can befor felt, 2019, admired and experienced. Drawing on their extensive their experience within the makes industry, each fabricservice so is chosen carefully and undergoes thorough successful. Founded thirty years ago, ABC Design was brought to life by Dietmar Fischer who capitalised upon the idea of selling highquality children’s products at a cost-effective ratio across Germany. What started as a medium-sized family business has quickly evolved into a large-scale manufacturing firm that develop, produce and market pushchairs and accessories to more than forty countries worldwide.
Chrome chassis and tan handles are coupled with melange fabric to create a truly luxurious finish on the selection of Diamond Edition models. ABC Design are also launching an edition in rose gold just before Christmas, making the most of the fashion and trends of the moment. Technology is also incorporated into each pushchair design, with parents able to download an app that allows them to control the colour and flashing pattern of the lights that can be added to any pram. The app also contains features such as a health tracker, upto-date news from ABC Design, store locator, service information, and instruction manual. Famed for their accessories, ABC Design also offer original items that can enhance safety, protection, flexibility, comfort and peace of mind for parent and baby alike. From lights and cupholders, to reversible blankets and magnet clips, to rain covers and parasols, the firm offer everything to make sure that families don’t just travel in style, but with everything practical at their side. As a family business, the whole ethos of ABC Design is to make people feel a part of the family. Each member of staff contributes to helping one another, creating a warm and friendly atmosphere which permeates into client interaction. Any questions are dealt with swiftly and efficiently, and products are consistently rated highly in the best and most rigorous safety standard tests.
continuity of care from a known, trusted, and experienced midwife. Working in collaboration with the NHS and HSE, care is seamless and coordinated, always putting the needs and comfort of the mother first.
Unique to the market, not only has Keenz designed the world’s first baby stroller wagon, but it has also created the world’s first convertible baby wagon stroller. Keenz is now exported worldwide and is growing as fast as it can to serve new markets, allowing parents around the world to experience this innovative solution. Working collaboratively, the Keenz design team are constantly communicating with parents and industry experts to enhance this award-winning solution and ensure that it remains the most innovative and creative solution on the market.
testing to ensure suitability.
Polished frames are made of high-quality chrome, delivering a stylish look whether off the beaten track or strutting thetocity Whenthrough it comes having a baby, the centre. Gone are the clunky and bulky wheels excitement should always outweigh the of strollers past, replaced with white and nervousness, and a huge part of that comes coloured wheels that give an individual touch tomanoeuvrability. having the right midwife. With Private without compromising down elegant Midwives, Diamonds seams stitched into theeach tan midwife works a case-load model to ensuretouch they are available 24/7 leatherette handles offer sophisticated for the ultimate luxury and finish. that the parent-to-be has complete
Bran-New designs and produces innovative strollers under the “Keenz” brand. Keenz combines the advantages of baby strollers and wagons into a premium deluxe wagon stroller that overcomes the weaknesses of the conventional wagon while offering a high-end, safe and ergonomic experience.
Cultivating their success over a thirty-year period, ABC Design’s continuing achievement is down to their luxurious baby and toddler products. Delivering fashion without compromising on functionality, these strollers and accessories are guaranteed to make sure that any family travels in true style.
Company: ABC Design GmbH Contact: Fiona Suffield Website: https://www.abc-design.de/en/ Page 12 www.lux-review.com
Earlier this year, Keenz added the world’s first 2-in-1 baby and pet compact stroller to its impressive product portfolio. This Air Plus Strongest stroller features the world’s largest possible basket (45 litres capacity) for a compact stroller. It can even handle 30kg on its seat without affecting its superior steering experience, which is unlike others. Such a solution helps Bran-New to adapt around the latest trends in the parenting market, including treating pets like children and integrating them into family life. www.lux-review.com Page 13
From preparation and parent education before the baby arrives, to intensive breast feeding support, post-natal care, and homemaking support, Private Midwives tailor each package of care to meet the client needs. Every aspect of the care is individualised and personalised, using nationally recommended best practice guidelines to optimise safety. The mother and her family are always at the centre of decision-making, as the midwives offer knowledge to help with informed choices which balances safety and a positive birthing experience. Employing around seventy midwives, the firm hires experienced staff who are fully committed to a case-loading model of care. Private Midwives’ staff are regulated by the Nursing and Midwifery Council (NMC) in England, or the Nursing and Midwifery Page 6 www.lux-review.com
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Board of Ireland (NMBI), and undergo annual training to maintain excellent clinical skills and knowledge. They are also regulated and inspected by the Care Quality Commission. Midwives are always on-call for their clients, ensuring that they are available to support and advise whenever they are needed. Once labour commences, Private Midwives are able to provide vital care in either the home or a hospital setting to help with the safe arrival of the baby. At the heart of the firm’s work is a strong desire to deliver a positive birth experience for not just the mother, but the family as a whole and especially the baby. The continued success of Private Midwives is down to their continuously high levels of quality in ensuring that all members of a family have a positive and memorable birth experience. With the comfort of mother and child paramount to a midwife’s work, this UK and Irish firm is setting the standard for quality care.
Company: Private Midwives Contact: Linda Bryceland Website: https://privatemidwives.com/ Ultimately, Keenz strives to provide the best environment that encourages the safe and wholesome upbringing of children. Looking ahead, Bran-New will remain committed to showcasing this unique solution to a wide range of clients around the world.
Company: Bran-New International Co., Ltd Email: KeenzOrNothing@gmail.com Web Address: https://www.keenzwagon.com/
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S tandalone Elements: • Crystal trophy – 275 GBP • Page of editorial – 285 GBP • Personalised digital logo – 195 GBP • Bespoke digital certificate – 195 GBP • Slate trophy – 285 GBP
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Personalised digital logo
Crystal Trophy
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Digital Certificate
Slate Trophy